Instagram自动化: Should You Try It? (And How to Do It Right)

If you’re a busy social media marketer or Instagram influencer, you’re probably looking for anything that can make your life easier. You’ve probably even considered Instagram automation to help you stay on top of your likes, comments, follows, DMs, and Stories. But with Instagram’s guidelines, trying to automate your Instagram marketing can be tricky. You don’t want to spam your followers or put time and energy into setting up Instagram automation that’s not effective.

The good news is that there are effective ways to use Instagram automation without going against the platform’s rules. In this article, you’ll learn everything you need to know about Instagram automation and how to do it right.


Instagram自动化: Should You Try It (And How to Do It Right):


什么是Instagram自动化?

Instagram自动化是使用第三方软件或工具来manage your Instagram account, carrying out tasks, and interacting with other users without you.

Instagram自动化的工具以两种方式之一。首先,有一些服务可以控制您的追随者互动(自动化您的喜欢和评论)。其他工具专注于发布,报告和分析。

Frontend Instagram Automation Tools

大多数前端自动化工具都可以视为机器人,这可能会带来很多不良的感觉。Instagrambotscan leave comments on other users’ posts, or like them. While it can get spammy fast, it’s important to understand that not all frontend Instagram automation tools are spammy. What’s important is that you use tools that don’t go against Instagram’s rules against “inauthentic activity” and take steps to work within Instagram’s best practices.

后端Instagram自动化工具

Backend tools are those you can use to automate your posts,find the right hashtags扩展您的帖子的范围,等等。正如您将在下一部分中看到的那样,有几个方面Instagrammarketingthat you can automate without upsetting the platform.


What Can You Automate on Instagram?

这是您可以自动化的八个Instagram任务,但请记住:仅仅因为您可以做某事,并不一定意味着您应该做。我们将更深入地了解如何以下一节正确的方式进行Instagram自动化。在这里,我们只想对与Instagram营销和自动化相关的任务进行高级视图。

喜欢

When done correctly, likes are one of the safest tasks to automate on Instagram. Automating likes will get your account in front of more followers, but it’s a low-effort interaction that isn’t likely to get youincreased traffic to your Instagram account

评论

自动评论是一个好主意吗?我们要对此说“不”。当您自动评论时,您会为您不知道的人的内容留下很多不适当的评论或评论。Instagram有可以阻止自动计算的流程。

Instead, keep a list of saved replies to the comments you get all the time and use those comments when you need to. This way, you don’t need to write them out manually every time someone interacts with your account.

Find Followers

Finding followers is one of the most proactive uses of Instagram automation. Some automation tools offer an analysis of hashtags and accounts that can help you find accounts that match your目标听众without having to dig through that data yourself.

遵循/取消关注

Automating follows makes sense on a base level, right. When you follow more people, you’re more likely to吸引更多关注者。However, when you follow tons of people but only have a handful of people following you, your account looks really spammy.

直接消息(DMS)

自动消息是超级垃圾邮件。我们将稍后再谈论更多。现在,我们只会说,如果您sending messages on Instagram, you should take the time to personalize them.

故事观点

Story views are another low-effort interaction (similar to likes) that don’t really do much either way. The idea behind automatingInstagramStory观点是,您会在帐户上获得一些参与,但是实际上与目标受众互动将使您更大。

Scheduling/Publishing

日程安排和发布是我们可以完全落后自动化的任务 - 如果您在一个社交媒体平台中自动化内容。Scheduling your Instagram postsbased on when your target audience is most active on the platform is a great way to improve your content’s chances. But, if you’re cross-posting content, you’ll want to take the time to customize that content for whatever platforms you’re planning to post to.

Reporting

报告和分析是自动化的更伟大的任务。而不是手动跟踪和记录数据,而是使用Instagram分析工具为您提取数据。


Instagram自动化:如何正确执行

There are plenty of things that Instagram doesn’t want users to do when it comes to automation on the platform. Here are some of the “dos and don’ts” according to Instagram’s Platform Policy for app developers and Community Guidelines:

  • Don’t use like, share, comment, or follower exchange programs
  • 对每个人和情况定制您的评论;不要以其他不适当的评论垃圾邮件
  • Don’t use artificial means to boost likes, followers, or shares
  • Don’t post repetitive comments or content
  • 未经同意,请勿反复与人联系商业目的

As you can tell, Instagram takes用户体验非常认真,不希望用户参与损害平台上社区意识的行为。但是,既然我们已经介绍了Instagram不希望您做的很多事情,那么您可能想知道如何在平台上使用Instagram自动化而不会遇到麻烦。

在本节中,我们将仔细研究如何安全地使用Instagram自动化。我们将分享您可以采取的措施,以使管理Instagram营销的管理更加容易,并更加详细地了解Instagram所关注的那些“不做”。

让我们开始吧。


Schedule Instagram Content

Image Source: later.com

Scheduling your Instagram content is a great automation that cansave time。另外,你可以确保你的best time to publish on Instagram. You can create several Instagram posts at a single time and then schedule those posts to publish over time.


Use Social Listening

来源:Brand24.com

Instead of “liking” random Instagram content, usesocial listening找到与您的行业和利基市场相关的帖子。您可以通过搜索相关来做到这一点Instagramhashtags, but the best option is to use a social listening tool that can help you track all sorts of helpful information you can use to improve your Instagram marketing.


使用搜索建立社区

Building a following on Instagramisn’t really something you can automate. However, you can use a tool like Hootsuite to help you find Instagram communities you should be engaging with or Instagram influencers to follow and begin building a relationship with.


Reply to Messages and Comments

Getting other Instagram users and influencers to engage with you on the platform is a great first step. After that initial outreach, though, you need to find ways to keep those conversations going and nurture those budding relationships. With an Instagram business or creator account, you can use thePrimaryand一般的tabs in your Instagram direct message inbox. Separating messages in this way can help you ensure that you aren’t missing important messages from potential partners.


Create a Content Library

A content library is a powerful tool that helps you make sure you have tons of content ready to go so you’re never at a loss for what to post. The content library is a collection of images, videos, and messages that can be posted with just a few clicks.


不要来自其他平台的自动启动内容188滚球地址

您有多少次在LinkedIn上看到了一个有趣的视频,只是尝试单击它并将其放在外平台上,因为该视频不是为LinkedIn创建的,并且最初没有在此处发布?

It’s a pain.

Instead, customize your posts for eachsocial media platform。It’ll look a lot more professional and your followers will love you for it. And, social media platforms don’t like sending people off-platform, so you may find that your posts are easier to find.


不要自动化并关注

Instagramlooks for automated likes, follows, and comments and removes this “inauthentic activity.” They use machine learning tools (AI) to identify accounts that use automated activity like this. It violates Instagram’s Terms of Use and Community Guidelines and you might find yourself tossed off the platform for engaging in this behavior.

这包括购买追随者。它不允许在平台上,如果您的合法关注者发现您正在购买关注者,他们可能会认为您不是他们认为自己是的值得信赖的品牌。购买追随者is a great way to get your account overrun with bots and ghost accounts that add no value to your Instagram presence. They’ll never engage with your content or buy your products.


Don’t Send Automated Messages

您喜欢在Instagram上获取自动消息吗?可能不会。那么,为什么您认为您的目标受众想获得他们呢?自动消息是最糟糕的。如果您要发送消息,请不要自动化它。将思想思考并建立真正的联系。您的业​​务将从中受益。它说,Instagram甚至没有在主收件箱中输入您不遵循的人的消息,而是向您显示您有消息的无知通知:


未经允许,不要重新制定

When you’re a regular user, regramming is pretty much second nature. But when you’re a brand on Instagram, you can’t justRegramwithout permission. While it seems nice to shout-out your Instagram followers who create content about your brand, it’s their content. Don’t just “at” them and continue on your way.

向您要共享的内容并要求许可的用户发送一条消息。获得许可可以保护您的品牌免受法律麻烦的侵害,也可以大大了解该用户的品牌。

专门创建的内容Instagram主题标签广告系列you’re running can be a bit more relaxed. If you’ve created a hashtag and asked your followers to use that hashtag to share content about your brand, that’suser-generated contentyou’ve already gotten approval to use (implicit consent by using the hashtag specified).

但是,如果您打算为其他广告系列重新利用用户生成的内容,请帮自己一个忙并获得许可。


Instagram自动化Tools

Instagramautomation tools make life a lot easier. Plus, many of the high-quality automation tools are built to take Instagram’s rules and best practices into consideration. We recommend finding an Instagram automation tool that can help you schedule your posts and analyze engagement so you can better meet the needs of your followers.

这是要结帐的三大Instagram自动化工具。

社交活动

社交活动is a tool that can handle all of your social media efforts and is a great option for Instagram automation. You can connect and manage more than 100 profiles, review your entire team’s work in a single place, and get access to reporting and analysis tools to help you understand your social media ROI.

SocialPilot允许您使用其批量调度工具安排多达500个帖子,因此您始终准备好质量的内容。而且,它甚至可以帮助您发现和策划您的追随者会喜欢的内容。

If you use multiple social media platforms, you can use SocialPilot to manage all of them instead of moving back and forth between tools for each platform. Since most brands maintain a social media presence on several different platforms at once, SocialPilot can help you manage that process easier.


Kicksta

Kicksta is all about using bleeding-edge AI technology to create meaningful and authentic connections and engagement with your followers. With this Instagram automation tool, you can customize your dashboard to meet your needs. You can also create a list of competitors,Instagraminfluencers,以及与您要定位的类似于您的观众的品牌。

While other Instagram automation tools guarantee a number of followers, Kicksta isn’t about all that. They want to help you get real followers from authentic accounts, not bots. With the targeting options available in the tool, you can feel confident that the accounts you’re engaging with are backed by real humans.

Kicksta also offers 24/7 customer service which is reassuring.


Upleap

Upleap是另一种Instagram自动化工具,它专注于有机地增长关注者。为此,注册时将为您提供个人客户经理。您的客户经理将监督您的帐户,并帮助您自定义以满足您的需求。它们也可以帮助您解决遇到的任何问题。

Upleap uses algorithms to help you narrow your target audience using multiple filters like theme, hashtags, location, and more.


Use Instagram Automation to Boost Your Instagram Presence

As you can see, you can use Instagram automation for just about anything you can do on the platform. However, if you’re looking for genuine growth on the platform, you’ll be better served to take the time to create and nurture real relationships.

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