作为YouTube内容创建者，您可能已经熟悉“订户”一词。您可能还对订户的数量通常与渠道的影响量相关联。但是，YouTube订阅者到底是什么？是数字您的YouTube分析真的准确吗？它是怎么运行的？这篇文章将详细回答所有这些问题，以使您了解YouTube订阅者以及所有这些问题。

ARTIST NAME	订户
T-Series	199,072,814
Cocomelon - Nursery Rhymes	122,527,775
SET India	115,505,140
Pewdiepie	110,469,575
WWE	83,413,047
Like Nastya	80,213,091
Zee Music Company	79,109,930
MrBeast	75,512,918
弗拉德和尼基	74,806,955
5分钟的手工艺品	74,517,879
BLACKPINK	69,749,363
贾斯汀比伯	66,306,984
运河Kondzilla	65,144,040
Hybe标签	62,748,735
Dude Perfect	56,846,971
Movieclips	55,152,294
Marshmello	54,314,235
Chuchu电视童谣和儿童歌曲	52,650,127

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What are YouTube Subs and How Does It Work?

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What are YouTube Subscribers Anyway?

简而言之，YouTube订户是指订阅您频道的人或帐户。因此，每当您上传新视频时，您的订阅者都可以在他们的提要中看到它。这使您的订阅者更有可能观看您上传的视频。因此，从理论上讲，您可能会获得与订户数量（或更多）一样多的观点。

但这并不总是在现实中运作的方式。您可能不会获得像YouTube订阅者数量和其他影响这些数字准确性的其他因素一样多的原因。

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Inaccuracies and Imperfections with YouTube Sub Count

您可以在频道上看到的YouTube订户数量有几个缺陷。也有一些变化和问题影响订户数量与您频道的性能之间的关系。我们将在以下几点中详细讨论这些因素。

#1: YouTube Usability Improvements and Their Impact on Performance

YouTube每天都有大量用户 -超过3000万确切地说。这些用户每天观看总共约50亿个视频。最重要的是，平台上的内容创建者每分钟上传约300个小时的视频。因此，YouTube用户很容易获得混乱的订阅提要。

为了解决此问题并提高可用性，YouTube决定进行一些调整。现在，用户的主页可以根据他们的手表历史记录来使用订阅的频道和视频中的视频。这是为了提高用户供稿的准确性，并在平台上推动更多视图。

And when it comes to displaying videos from subscribed channels, YouTube has decided to make things even more accurate by prioritising channels you interact with the most.

因此，假设您一年前订阅了一个频道。您在订阅的前2-3个月中定期观看他们的视频。但是现在，您现在已经改变了观看习惯，并将注意力转向了您最近发现的其他渠道。

在这种情况下，YouTube将从最近与您互动的频道显示视频建议。它可能会推荐从第一个频道到供稿底部的视频。但是，如果您再次与第一个频道进行交互，它将将建议从频道移至供稿的顶部。

这意味着YouTube创作者将其内容交付给已经订阅渠道的人的时间更加困难。因此，您不能再依靠YouTube订户数量来衡量您的性能，因为这不是预测或确定观点的准确方法。

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＃2：具有私人帐户和实时更新的限制

You might notice that the YouTube subscriber count that’s visible on your channel does not match the subscriber count you see in Analytics. This is because YouTube does not instantly update your channel stats in real time. It takes 48 hours for the platform to update the data on your Analytics dashboard so they can make sure that your new subscribers are legitimate.

此外，Creator Studio中的订户列表仅显示公开订阅的订户数量。对于新的YouTube用户，他们的订阅列表具有默认的私有设置。用户可以选择使公众可见此订阅列表。因此，您的分析只能通过公开可见的订阅列表跟踪这些订户，从而使报告略有不准确。

在影响金博宝188备用网址者营销中心，我们决定通过创建一个实时订户计数至ol. This tool lets you track the subscriber growth of your channel in real time, without having to wait 48 hours for the updated data to show up in Analytics.

Plus, it lets you keep an eye on the subscriber count of top YouTube channels in real time. So if you’re ever curious about how quickly your favourite channels are growing, you can keep this page bookmarked.

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＃3：YouTube清理及其对订户数量的影响

Just as fake accounts are rampant on other social media channels, YouTube also sees its fair share of fake users. Some sites offer their services to provide bot subscribers in exchange for a fee. Since these subscribers aren’t real, they bring no actual value to your channel. They just increase the number of subscribers with no real impact on revenue and viewership.

换句话说，它们只是让您看起来比实际流行。一些YouTuber实际上采取了购买机器人订户似乎更具影响力的偷偷摸摸的技术。这主要是因为您需要至少1000个订户至monetise your channel.

但是他们的虚假影响并没有持续很长时间，因为YouTube进行例行扫描以摆脱这些垃圾邮件或机器人帐户。这意味着购买订户的渠道将看到订户数量的大幅度下降。实际上，在2018年7月至9月之间YouTube清除该平台有167万个频道。

Not all of these accounts were bot accounts; some were removed for violating YouTube’s rules. However, the platform did another massive clean-up of fake accounts the following December. As a这次扫描的结果，YouTuber Pewdiepie失去了80,000个订户。更令人震惊的是，T-系列频道很快就超过了订户数量的Pewdiepie，损失了300,000个订户。

this kills the t-seriespic.twitter.com/p80ycvm1xr

- T9（@thafnine）December 14, 2018

但是，不仅是受欢迎的频道和频道，他们有意购买了受这些YouTube清理影响的假订户。某些机器人帐户自动向随机频道自动提供，以便它们看起来更真实。这意味着即使您可能会冒着获得不真实的订户的风险。这也意味着您最终会在例行清除后看到订户数量的下降。

这些YouTube清理还可以删除非活动帐户。这些帐户可能在Google获取该平台之前就已经存在了。即使它们不再使用，它​​们仍然被视为订户。YouTube试图通过删除这些不活动帐户来提高订户数量的准确性。

The good news is that you’ll have the assurance that your remaining subscribers are real and bringing you real value. Plus, your subscriber count isn’t the only metric you can use to measure your performance. If you see a sudden drop in your subscriber count but your watch time and views remain the same, you should have nothing to worry about.

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如何检查您的YouTube用户数量

Now that you have a better understanding of your YouTube subscriber count let’s take a look at the steps to check how many subscribers you have. Remember, that you won’t be able to access detailed analytics through your mobile YouTube app. You will need to use the web browser.

As of the writing of this post, YouTube is beta testing the new YouTube Studio. So you won’t be able to access the classic Creator Studio through the usual process. But you can still view your subscriber count through the Studio Analytics. Here’s how:

• First, click on your profile icon at the right corner. And then select “YouTube Studio (beta).”
  

• This will bring you to the new Studio dashboard. Click on “Analytics” on your left.
  

• 从这里，您可以访问有关频道性能的详细数据 - 从观看时间和视图到订户计数。

If you still want to use the classic Creator Studio, you can do so by following the steps below:

• Click on “Creator Studio Classic” at the bottom left corner of the page.
  

• This will bring up a window asking why you want to switch. Just select your reason, and it will take you back to the old Creator Studio dashboard. From there, click on the “Community” option.
  

• 接下来，您将获得查看频道订阅者的选项。这将显示所有选择将其订阅公开的订户。您还会看到一些基本信息，例如订阅您的频道以及他们拥有多少订户。
  

You can also sort your subscribers by “Most Recent” and “Most Popular.” So you’ll be able to keep track of whether other YouTube content creators have followed you. If they have, it might be a good idea to follow them back and try to build relationships with them for future partnerships.

Forming valuable partnerships can be a great way to grow your channel. You could co-create content with them, have them feature you, or even feature them in your videos. This will attract their audience to your channel, helping you gain more subscribers.

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Final Thoughts

You now have a thorough understanding of what YouTube subscribers are and all of the factors that can affect your subscriber count. You also know how to check your YouTube subscriber count through Analytics. But remember that these numbers are not always updated and accurate. You can use our Live Subscriber Count tool to check your subscriber count in real time.