10 Powerful Tips to Save Time on Instagram

管理社交媒体似乎是一项简单的任务,但可能非常耗时。有这么多小但至关重要的事情要照顾,您可能会发现自己在某个时候感到不知所措。

That’s why you should look for opportunities to do things more efficiently and free up more time for other important tasks. On Instagram, there are plenty of ways to save time and improve your productivity. Here are 10 of the most powerful tips to save time on Instagram:

10 Powerful Tips to Save Time on Instagram:


#1: Plan Your Feed Layout

First, have a clear idea of how you want your feed to look. Planning your feed layout not only helps you maintain a consistent aesthetic but also gives you some structure when planning your content.

因此,您将能够提出很棒的内容想法而没有太多思考,从而帮助您节省大量的时间进行集思广益和developing a content calendar

Set the themes you want to maintain throughout your feed and clearly define the schedule for each theme. For example, let’s say you’re managing social media for a clothing brand. So you’ve chosen three main themes – promotional catalogue posts, user-generated content, and behind the scenes.

In this case, you might want to schedule promotional posts three times a week, and the other two themes once a week.

例如,诚实的公司维护一个由用户生成的内容和相关育儿行情组成的提要。他们只偶尔发布促销内容,但他们始终保持这三个主题。

Image Source:Instagram


#2: Create a Week’s Worth of Posts at a Time

从拍摄原始照片并编辑它们到开发原始图形,内容开发过程可以占用您的大部分时间。因此,不必每次发布时都必须从头开始创建一个新帖子,而要一次创建一个星期的帖子。

Use the theme schedule you’ve set earlier to brainstorm content ideas and create them ahead of time. You can even use a visual planner such as之后to get a preview of how your feed will look. This is a great way to ensure that whatever content you’re creating fits right in to your feed.

Image Source:之后


#3: Plan Your Captions Ahead of Time

Even just captioning your posts can be time-consuming if you want your captions to captivate and engage your audience.

因此,不必每次发布新帖子时都必须提出标题,而要提前编写标题。最好在准备一周的帖子时这样做,这样就可以在发布帖子时准备好一切。


#4:使用计划在正确的时间发布

If you’ve been doing social media management field for a while, you know how crucial it is to catch your followers when they’re most active. When you publish your posts at the right times, there’s a much better chance that you’ll engage your audience.

但是,您已经知道跟上定期发布时间表的挑战是多么挑战,尤其是当您全力以赴时。这就是为什么您应该开始安排帖子以确保您在正确的时间发布它们,而不必不必设置提醒和警报。

Most of the popular社交媒体管理工具有这个功能。除了前面,mentioned Later tool, you can also use tools like缓冲或者CoSchedule。这些工具甚至可以为您提供最有价值的关注者最活跃的宝贵见解,因此您确切知道何时安排您的帖子。

Image Source:CoSchedule


#5:使用预设快速编辑您的图像

由于Instagram是一个视觉平台,您的帖子美学在您吸引观众方面发挥了重要作用。

因此,理想情况下,您希望在所有帖子中保持一致的外观 - 无论是快乐,丰富多彩的,柔和的和最小的。例如,看看在整个饲料中如何使用最小而充满活力的外观。

Image Source:Instagram

但是,整个编辑过程可能是耗时且具有挑战性的。无论您尝试多少,都可以始终获得所有图像的外观,这并不容易。

因此,不要使用一个元素来匹配您的美学,而要使用预设立即获得相同的效果。您可以使用类似的应用Lightroom或者VSCOfor this.

这些应用程序具有高质量的预设和过滤器,可以使您的照片具有专业的感觉。您可以在所有图像上使用相同的过滤器来获得一致的外观。


#6: Design Your Stories Using Templates

The aesthetic consistency should also extend to your Instagram Stories as well. You don’t necessarily have to edit all the images and videos you share through Stories when it comes to in-the-moment content.

但是,如果您想吸引观众,则具有一定的视觉一致性确实有帮助。这意味着在所有故事中都使用相同的配色方案,字体样式等。

Take a look at the following series of Stories from Moment.

You can see how there’s an element of consistency throughout these images. They use the same fonts and similar colour schemes.

蓝色,绿松石和红色是您在所有这些故事中都能看到的一些常见颜色。

但是,编辑故事以保持一致性的整个过程可能很耗时。通过创建可以轻松自定义每个故事的模板来简化它。

这些是由图形,文本或其他设计元素组成的预先设计的布局。类似的工具UnfoldandCanvaare perfect for this, as they come with tons of high-quality templates that you can customise and reuse multiple times.

Image Source:Canva


#7: Set Aside Time to Engage

每个熟悉社交媒体营销的人都知道参与听众的评论是多么重要。您可能想确保您尽快对追随者的反应。但是,您可能会在发布后尽快与每一个评论互动。

Instead, set aside some time toengage with your followersevery day. You could schedule somewhere around 30 minutes to one hour to respond to comments and see what people are saying about your brand. It’s best if you turn off notifications for your account outside of the scheduled engagement hours.


#8:使用常见DM的快速答复

一些企业还可以使用Instagram提供客户服务。对于这些业务而言,出现大量类似的问题可能并不少见。虽然在回答这些问题时似乎没有问题,但是当您必须对每个问题键入单独的回答时,它确实花费了一些时间。

而不是这样做,而是通过在Instagram上快速回复来缩短响应时间。该平台允许您创建消息来回答您常见的问题。这意味着您可以单击一点点回复客户。

Image Source:Instagram

The process of setting up Quick Replies is fairly simple. Just go to Business Settings on your Instagram profile and you’ll see the add Quick Replies option. Tapping the “+” button will let you create a new quick reply for a common question.


#9: Save Your Best Hashtags for Later Use

Hashtags are great for boosting the visibility of your Instagram content. They can help you reach people who aren’t even following your brand as your posts will show up in their hashtag search results.

但是,每次发表新帖子时,进行主题标签研究可能非常耗时。

Save some time by collecting the top-performing hashtags that you use frequently in your posts and saving them in a note. So you can easily pick out the most relevant hashtags when creating captions for your new posts. This way, you won’t have to start from scratch and look for the right hashtags to use every time.


#10:使用重新发布应用程序快速重新发布

75%的受访者TINT studysaid that UGC improves the authenticity of content. When people see other consumers using your products or services, they may be more inclined to trust you.

这使得在Instagram营销策略中包括用户生成的内容至关重要。但是,收集和重新发布客户创建的内容也存在挑战。

您可能会花一些时间策划合适的内容,获得他们的许可以重新播放,拍摄屏幕截图,重新格式化以适合您的供稿等。您可以使用诸如Buffer或Buffer或Repost

您只需要复制和共享帖子URL,这些应用程序将立即与原始标题共享给您的提要。因此,您甚至不必担心要提出一个新的字幕才能进行重新发布。但是,在重新发布之前,请确保您仍然与内容创建者联系以获取许可。


Conclusion

These are some of the best ways to simplify tasks on Instagram and save time while increasing productivity. As you can see, there’s quite a bit of planning involved. You will have to set aside some time to prepare posts and captions ahead of time, schedule them, etc. But in the long run, you’ll be able to free up a lot of time for other important tasks.

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