20 Best Influencer Marketing Software Services For 2022 [Updated]

The influencer approach to marketing is a slow-and-steady one. Unlike traditional marketing, businesses need to be willing to invest the time to develop honest and authentic relationships with their influencers. And, often, the results aren’t measured in dollars and cents, but in the acquisition of new brand loyalists. It can be difficult to gauge success without a bank statement to back it up.

While the actual marketing requires time and personal attention, managing campaigns and influencer relationships doesn’t have to be so labor-intensive. Finding the right people to work with, monitoring campaigns, measuring success (or failure)—these are all important tasks. But that doesn’t mean they have to make big demands on your time. That’s what software is for. In the same way that accounting tools save you time in counting your money, leaving you free to focus on earning it, influencer marketing software reduce the time-suck of the administrative tasks that can distract you from reaching your goals.

Influencer marketing software are online tools that make the influencer marketing process easier for brands. Before the arrival of influencer marketing software, it could take brands a considerable time to discover potential influencers, develop relationships with influencers, and run campaigns. Finding suitable influencers was particularly difficult if you didn’t already have inside industry knowledge. The arrival of influencer marketing software with specialist influencer search engines made this process much simpler. Over time, the influencer marketing platforms offered additional services to brands, such as relationship management, campaign management, third party analytics, influencer content amplification, and sometimes influencer marketplaces.

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20 Best Influencer Marketing Software Services For 2022 [Updated]:

1.Grin

Grin is an end-to-end influencer marketing management solution designed for eCommerce. With Grin, you get the systems and data you need, while retaining complete control of your influencer relationships.

You go through a five-step process when you use Grin:

• Import your influencers – upload your roster of Influencers, and Grin will build private profiles for everyone in your program. You can also discover new Influencers using their advanced search.
• Connect E-commerce, email, and Slack – Grin syncs all of your influencer communication, tracks revenue, and notifies you when important things happen.
• 汇总内容。属性收入 - Grin使用Google Vision来分析和分类您的品牌内容，从而轻松找到所需的内容。随着您的商店连接，您的整个计划中的笑容都属于收入。
• 自动化招聘。运行活动,发布土地ing pages to manage inbound applications and automate outbound to recruit new influencers. Run highly targeted campaigns while tracking everything in the process.
• Send product. Manage payments – Import your products and let your influencers choose their style, Grin will track the delivery. Collect W2’s, track, and manage payments at scale.

Grin allows you to integrate much of your software, simplifying interactions with your influencers. This includes Shopify, Gmail, WooCommerce, Office 365, Slack, SMS, PayPal, and Magento.

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2.Upfluence

侧重于博客作者，Upfluence改变了公司如何计划，创建和交付其内容营销策略的方式。该软件实际上由两种可以单独或一起使用的不同产品组成：REACHR和发布。

Reachr is the way brands find influencers to to create their content. Thousands of bloggers representing over 200 industries all over the world have registered with Upfluence’s database, and companies can filter their searches with over 50 criteria to find just the right authoritative voice. Reaching out to those who seem like a good fit is just a couple of clicks; contracts can be negotiated and finalised directly through the platform. After briefing bloggers on the scope of the content, all that’s left to do is wait for them to complete the writing and approve it.

Companies that want to go a step beyond content marketing and delve into the world of native advertising can use Upfluence’s Publishr platform. Here, the particulars of the campaign are already defined and submitted to the community of bloggers to apply for. By using Publishr, companies can work with as many writers as they wish simultaneously. These are writers who’ve already got longstanding relationships with news outlets publishing sponsored content. Collaborating with each writer is centralised on to the platform, streamlining the process of reviewing and annotating each piece. As articles are published, brands can track and analyse performance.

Victorinox (makers of Swiss Army products), PayPal, Nestle, Citroen, AirFrance have all used Upfluence’s software to drive their content marketing and native advertising campaigns.

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3.Creatoriq

Creatoriq真正地端到端，其界面既精美又有效。它具有详尽的功能集，包括您对影响者营销平台的所有期望。金博宝188备用网址它在2019年Martech奖上被评为最佳金博宝188备用网址影响者营销平台。

它显然针对大型代理商或大型企业，寻找真正的多合一解决方案。尽管Creatoriq并未透露其定价细节，但从展示的客户那里可以明显看出，它的重点显然是大型企业和企业，而不是中小型企业。它可以拥有包括：迪士尼，蒂法尼公司，联合利华，戴尔和拉尔夫·劳伦的客户列表。

Creatoriqintegrates directly with social platform APIs, however, once you select your preferred influencers, it can access much more data than is available publicly. It offers a white-labeled, fully customizable portal where invited influencers can register with you and go through an onboarding process. During this process, the influencers agree to allow CreatorIQ to access detailed information about their social posting, making CreatorIQ’s profiles very detailed indeed.

As you build out your network, you effectively create your own private marketplace. Influencers don’t log on to CreatorIQ to find opportunities; they log onto your portal to see what your brand has going on.

您可以使用门户网站创建广告系列摘要，广播它们，继续进行广告系列，批准或拒绝内容并发出付款。它看起来，感觉和行为就像一个私人影响者市场。该门户网站也是查看竞选报告的主要机制。这些报告是动态的，因此您可以随时过滤和对信息进行分类。报告由小部件组成，因此您可以自定义它们以显示您的需求。

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4.#paid

Although #paid functions like any other influencer marketplace, it differs in two key aspects. Firstly, it allows for Whitelisted Ads. You can whitelist specific creators and content for use with paid Facebook and Instagram ads. #paid connects with Facebook Ads Manager and allows these ads to be pushed into timelines and feeds under the creator’s actual handle. This gives these posts a more authentic feel to audiences. You can reach your target audience without being restricted to just those who follow your influencer.

Secondly, #paid gives you a Handraise. Here, interested influencers can “raise” their hand to signal interest and wait for brands to call upon them. Creators who use a Handraise write a message describing why they believe they’re a good fit, and what their strategy for a campaign might be. #paid has a team of people who vet each Handraise.

Creators set their rates upfront, so there’s no time wasted going back and forth negotiating. Brands put together an order for content, e.g., two posts and two stories for Instagram. This makes it easy to see where their budget’s going.

#paid has taken the foundation of what a marketplace is and transformed it into something much more. Their target customers are large businesses with big marketing budgets.

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5.Klear

Klear was initially developed as a tool to find influencers on Twitter (called Twtrland). Its strength was the quality of its data, offering insights into hundreds of million accounts on users’ posting habits, popularity, and followers’ demographics. Over time, however, the platform has diversified to cover over 900 million influencers on many popular social networks, including Twitter, Facebook, Instagram, YouTube, and TikTok. They also offer free influencer analysis tools for Facebook pages and Twitter.

Klear’s AI divides influencers into over 60,000 topic categories and provides deep analytics about their audiences. Although data analysis is their strength, Klear has expanded to include campaign management, tracking, and some essential listening tools to monitor competitors.

The “Monitors” section is actually more helpful for influencer marketing than you might imagine. You can monitor your own social performance and those of your competitors, and your preferred hashtags. You can see how you compare in terms of mentions, engagement, and follower growth. Most importantly, however, the monitors you set teach Klear’s algorithms the kinds of accounts and content relevant to your brand. The team at Klear sets up many of these monitors as part of your onboarding process to jumpstart machine learning.

Amongst the wealth of data Klear presents you is a “True Reach” figure for influencers – what the algorithm determines to be realistic based on years of historical data. It gives each influencer a Klear Influencer Score to identify those users with the highest levels of influence.

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6.Refersion

If we are being nitpicky, Refersion isn’t an example of influencer marketing software; it offers affiliate marketing services. However, Refersion also addresses many of the needs of firms wanting to engage in influencer marketing.

Refersion was created in 2015 to help brands that create and manage vast affiliate marketing networks track transactions, enable payouts, and provide streamlined reporting. It means that firms didn’t have to get bogged down in numerous spreadsheets.

The line between affiliates and influencers is becoming increasingly blurred, with many influencers now part of campaigns driving sales. It has not taken much for Refersion to adapt its offering to include influencer marketing software services. These include integrations with Upfluence, #paid, and Cohley. In addition, Refersion is exploring more influencer-specific features, like discovery and campaign management, for future updates.

The first stage of setting up Refersion involves integrating your eCommerce platform if you have one. Refersion has apps for all the leading platforms, including Shopify, BigCommerce, WooCommerce, Magenta, Stripe, and Chargebee. You then upload the details for all your existing influencers and affiliates.

You can set up offers in the Refersion marketplace, which is much like any influencer marketplace. However, the platform enables you to structure your offers in a logical way for each campaign.

Influencers can sign into an influencer portal to see all the details of your offers, including any specific requirements you have set before you are willing to make payments.

One handy feature that Refersion has is a type of content library containing all the visual assets your influencers use. Brands can make any changes to the content if they want to update and repurpose it. For example, changing an ad on the platform automatically changes it downstream on an influencer website.

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7.Aspire (formerly AspireIQ)

与此列表中的以前的条目相比，Aspireiq平台采取了更多的方法。该公司将其描述为self-service platformthat offers access to over 150,000 influencers across major social media platforms. This makes it a good fit for agencies, or brands that create their own marketing campaigns in-house.

Keeping with the all-in-one goal of the platform, AspireIQ also has a solid focus on the actual creation of content. Called the Creator Collaboration Toolkit, the platform streamlines the process of working with influencers. Roles and tasks can be assigned, while built-in tools assist with the creation and management of each piece of content. You can then track each campaign’s progress, monitoring its reach and the ensuing engagement with audiences.

Aspireiq的客户往往是占据SMB和大型业务之间空间的客户。Quest Nutrition，Birchbox，Dermalogica和Scopely等公司可能还不是家喻户晓的名字，但是Refluence正在帮助将它们推向新的水平。

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8。NeoReach

NeoReach is still a small startup, and they do give the appearance of trying to fully define themselves. One the one hand, they present their platform asself-service influencer marketing software. On the other hand, they offer an option for “Managed Campaigns”; they design and run full campaigns on behalf of their clients, who are free to hop on to their dashboard and see how things are going. Their website also makes liberal use of images of YouTube’s most influential and recognisable star, Feliz Kjellberg (aka PewDiePie). Kjellberg has been pretty vocal about limiting his brand partnerships, and when he does do them he certainly doesn’t need a middleman to find him this kind of work.

That said, none of this should prevent you from taking a look at NeoReach. The company’s garnered a lot of press attention for their platform, attracted millions in investors, and—most important—some very big names to their growing client list. Wal-Mart, NBC/Universal, Fanduel, and The Travel Channel have all used the platform to forge and manage influencer relationships.

NeoReach’s focus is on this type of management. It maintains a database of over 3 million influencers across major social media platforms. While competitors provide access only to influencers who’ve signed on to work through those platforms, NeoReach puts no such exclusivity limits on the talent pool. Instead, its powerful search engine allows for brands to filter searches across multiple criteria, including any established brand affinities, social performance, and their followers demographics. Companies can then manage all their influencer relationships through NeoReach, including the negotiation of rates, creating campaign briefs, approving posts, and managing payments.

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9。Influsoft

Influsoftwas developed by top influencer marketing agency, Viral Nation. The agency had operated a full suite of digital marketing services since 2014, as a marketing agency, a talent agency, and a creative & media agency. Viral Nation created in-house software tailored to their particular needs during that time – a collaboration tool to manage each segment of a marketing agency or department, individually or combined.

Today, Influsoft operates as a distinct company, with Viral Nation as one of its clients. Other customers include Activision Blizzard, Tencent Games, Canon, Facebook Oculus, and Elite Model World.With Influsoft focusing on the enterprise market, their pricing is customized based on various factors having to do with a brand’s size and marketing needs.

Influsoft’s Discovery module lets you search through millions of influencers, refine and filter your searches based on more granular criteria, get a considerable quantity of data about each person, and then create and organize lists of influencers with whom you might like to work. However, influsoft considers the first-party data you get when you start working with influencers to be more critical. Therefore, the software ingests all the data that each social channel’s API allows, with each influencer’s permission.

Influsoft’s primary functions divide into three categories: Plan, Measure, and Listen. The Plan module is where all the upfront tasks around campaigns are undertaken, making it, essentially, a top-notch Project Management tool. The Measure section displays all the analytics relating to your campaign’s success, comparing actual performance to the goals you set for the campaign. The Listen section continues the analysis of your campaign. This includes details of who engaged with your content to know who to target in the future. The Listen section also shows sentiment analysis that goes deeper than most, including the range of specific emotions expressed through engagements.

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10.Influence.co

你可以很容易地描述影响。有限公司,en operating since 2016, as being the LinkedIn for influencer marketing. It operates differently from virtually every other influencer platform; in that it functions as its own kind of social media platform. This helps brands foster and sustain the sorts of authentic and long-term relationships that are at the heart of influencer marketing.

influence.co is now a social network and marketplace with over 250,000 members, 150,000 of whom are influencers, and 70,000 businesses, including well-known brands like Amazon, Jack Daniels, Bumble, and Dyson.

influence.co uses a freemium model, with one free (Business Basic) plan and one paid (Business Pro) plan, costing $600/mo. With the basic account, you can build your own profile and access the influence.co community. You can do basic searches with up to 50 results per search, organizing results in up to 3 lists. You can access standard demographics for influencers. You can also create and publish campaigns on the platform, get unlimited applications, and message with up to 12 influencers per month.

The Pro plan expands on this, as you would expect. You get multiple profiles, advanced searches, unlimited results, unlimited lists, advanced search (including by demographics), unlimited campaigns, campaign management, campaign reports, team members, and campaign promotion.

Similarly, influencers have a version of a free Basic plan and a paid Pro plan. The main difference here is that Pro account members get 30 member contacts/month, 30 brand campaigns/month, unlimited results and lists, Instagram follower data, and they can see who’s viewed their profile.

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11.Mavrck

典型的影响力营销平台整理金博宝188备用网址a database of people it believes are influential on social media and/or through blogging. As you have seen in the other profiles, some of the platforms invite influencers to apply to be part of their platform, others use a completely automated system to find influencers. Usually, when a company uses a platform to find suitable influencers, they will come to the platform in search for people in their vertical who appear to match their style and have sufficient followers and influence.

但是，Mavrck采用了一种完全不同的方法。他们认为，与其寻找合适的影响者来吸引客户的公司，他们应该将他们最好的现有客户变成有影响力的人，这些影响者会赢得该品牌的美德。这样做的主要好处是，您不必说服有影响力的人，他从未听说过您的产品值得他们促销。

Mavrck的方法似乎正在起作用，因为他们建立了令人印象深刻的客户名册，其中包括吉列，邓肯·甜甜圈，环球影城，纽库，普罗克特和赌博，西尔斯，西尔斯和捷蓝航空等知名公司。

MAVRCK客户端要设置白色标记的独立微型网站，或者在其现有网站上使用特殊插件。然后，他们鼓励客户使用Facebook登录名登录网站。Mavrck获取相关数据，以确定任何特定客户的影响水平。他们的算法可以确定品牌客户的覆盖范围和参与度。基于这些数据，Mavryck可以确定客户喜欢的影响水平，以及他/她是否将用于有影响力的运动。

任何被认为具有足够影响力的客户都将提供社交活动来进行，并可以赢得完成这些活动的奖励。

So far, Mavrck has identified 10.6 million micro-influencers for its database, with 102.3 million social profiles.In many ways, Mavrck’s influencers are people who don’t know they are influencers. From their point of view, it’s like being in an advanced loyalty program, where they receive rewards for sharing content.

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12.NEXT Business Manager

下一个业务经理是由邮政租金创建的有影响力平台，以提供对您公司的影响者营销绩效的完整见解。金博宝188备用网址在创建了他们的同名影响者平台之后，这是Rent的“下一个”项目的帖子。

NEXT is still in its infancy. Firms can still apply for their product launch opportunity and try NEXT Business Manager for 60 days to oversee all of your contracts, payments, team efficiency, content, report, and document in one place without any risk and no charge. It is worth checking whether this offer still applies by the time you read this post.

下会增加你的租金后声称team efficiency by 150%, reduce your talent and campaign managers’ administrative duties by 50%, and increase team productivity by 20%. They saw that administration is often the most aggravating part of influencer marketing, particularly for large businesses and agencies working with hundreds of influencers.

As you would expect for a tool focusing on administration, NEXT is extraordinarily detail oriented. You will find all the most essential details in its dashboard, including a breakdown of all outstanding tasks and who’s responsible for them. In addition, the menus provide access to nearly every item of information you need to manage a campaign, from contact details to contracts to content to campaign details.

It includes templates for many of the documents needed during an influencer marketing campaign. Thanks to an integration with DocuSign, you can create contracts within NEXT, have all parties sign them online, and even store them within the platform, backed up to Google Drive (along with all the rest of your influencer documentation).

You can set up campaigns in much the same way you set up a contract: selecting from a selection of options and brands and following through a standard process. You can even set up bonuses and incentives for influencers as part of this campaign creation process. If your campaign is sales-based, NEXT handles all the financial tracking.

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13.Traackr

No IM platform would be complete without a deep analytics engine and a vast network of influencers. Traackr does not disappoint on either of those fronts, even if they don’t put that front and center in their marketing materials.

Instead, Traackr’s platform focuses on what they callInfluencer Relationship Management, one of the few companies that acknowledges influencer marketing’s selling point: trust. With other software, finding influencers to represent a brand is a strict monetary transaction. A brand is paired with people who are authorities in a given space, and then it’s up to either an algorithm or one-on-one negotiation to set fees for sponsored posts. And there’s nothing wrong with that for short term campaigns designed to raise awareness of a single project or sell a product.

Traackr can do all of these things, but its primary focus is on the brands it works with earning “lasting influence.” The platform allows for social listening of its influencers, allowing brands to engage with them and their audiences in meaningful ways that foster familiarity and build trust. This focus, along with scores of data that can be used to visualise your influence network, can open up doors to still more influencers, upstream and down. You won’t just connect with audiences, but also the people who influence your influencers, opening up entirely new connections and networks you might otherwise have missed.

Companies like HP, Forbes, EMC, Intel, and Travelocity have all successfully expanded their reach using Traackr.

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14.说话

说话is less a software platform and more of an agency that pairs brands with influencers. But that doesn’t mean technology is an afterthought. Software is at the heart of what they do for they’re clients, and is the driving factor in how it represents its influencers.

说话’s influencer network exceeds over 20,000 social media stars—people who not only have large followings but show consistent engagement with a fiercely loyal audience. Having an audience is only part of the requirement to one of Speakr’s influencers; they also need to be authorities in their area of interest. This means that an Instagrammer who amasses 2 million followers on the strength of beautiful images might not be as valued as another person with half the audience and twice the knowledge on all matters photographic. By grouping influencers into categories, Speakr offers brands the opportunity to connect with and develop content with hundreds of people at a time. A single post distributed through an entire category has the potential to reach audiences in the hundreds of millions.

It should be said that Speakr isn’t interested in “potential.” The platform itself is built on years of data—using analytics based on the kind of demo- and psychographic information that’s the lifeblood of marketers. All this data is used to drive campaigns that harness the power of social media, and the company claims it’s able to “predict performance with a near crystal ball level of accuracy.” That’s a bold claim, to be sure, but Speakr’s got the numbers to back it up:of the top 100 most impactful influencer campaigns this year, the platform was the engine behind nearly 40% of them.

像Tapinfluence一样，Speakr也适合周围一些最大的公司和品牌。Verizon，Sony，Ford，Nissan，Disney，Microsoft和Universal Studios只是使用Speakr平台看到结果的一些巨大品牌。

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15.Famebit

From the moment you land on Famebit’s website, it’s clear they’re going for a younger audience. Or, at least, trying to attract brands going for a younger audience. With bright colors, a modern looking font, and pictures of attractive 20-somethings having loads of fun, Famebit does not look any other solution listed here. Which is perfect, because they’re doing things a little differently than all the others.

When a creator submits a proposal, Famebit provides a little background information brands would want to know about potential collaborators—total followers on each social platform and audience demographics. The analytics aren’t as deep as with other options, but with Famebit the goal is to get entertaining content out to as many people as possible. And chances are you’ll spend a lot less money: with Famebit, you pay only per project, with a $100 minimum.

This looser vibe and lower cost of entry should appeal to small businesses who want in on the influencer marketing game, but that doesn’t mean Famebit should be relegated to a smaller role. Canon, Adidas, Activision, and Office Depot are among the many brands who’ve found their voice through the platform.

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16.Webfluential

It’s an oft-repeated aphorism that you can’t be all things to all people. At least in the world of influencer marketing, Webfluential is proving that wrong. Yes, the platform offers matchmaking services for brands looking for its ideal influencers, as well as the tools to facilitate creative collaboration and post-campaign analytics. What differentiates Webfluential from its competitors, though, is the amount of thought they’ve put into the influencer side of the equation.

这里大部分的上市平台将审188滚球地址查他们的pool of influencers thoroughly, with the best ones getting through the application process and receiving a listing in their database for their troubles. Webfluential goes several steps further,furnishing influencers with tools to be proactive in finding opportunitiesinstead of sitting back and waiting for a knock on their virtual door. They can use their profile page on the platform to show their rates and a portfolio of past works. Webfluential also offers creatives access to their own analytics and reporting, and to use the stats gleaned from this as part of their profile. Quote building tools allow them to send detailed proposals to any brand searches, but this isn’t limited to any specific campaigns already in the works.

An influencer with an established presence in any niche might have ideas of her own on the kinds of content she can produce. Even if no brands are looking for something that specifically fits that mold, Webfluential makes it possible to find the right companies to pitch ideas to. Traditional advertising agencies might spend years trying to get their feet in the door of a large company like Samsung or Coca-Cola (both customers of Webfluential), but any 20-something with a good idea and an impressively sized audience can give it their best shot and be assured that the right person will actually see it. Even in the new frontier of influencer marketing, this is a game changing equaliser that puts creatives in the driver’s seat.

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17.SocialBook

SocialBook can provide you with a ton of data about Instagram, YouTube, and Twitch. It is very data-focused, particularly once you get down to the individual profile level. If you sort your results by Relevance, you’ll get some good results to analyze closer.

There is a considerable amount of data in the influencers’ profiles, both at the account level and on individual posts. This is especially good news with YouTube accounts, as it can be challenging to find detailed analytics for this platform. SocialBook uses a hybrid of encouraging influencers to register for their platform to gain access to more detailed data, combined with AI and predictive analysis, making informed guesses about those influencers who haven’t registered.

Although you might appear doubtful about using informed guesses, evidence shows that the predicted results are very accurate.

The different pricing tiers allow for differing numbers of searches; however, you can always buy more using Boost Coins (SocialBooks’ virtual currency). The popularity of the influencer determines the amount of Boost Coins required to do this – you need to pay more Boost Coins for more popular influencers.
As you search through influencers, you can create and organize them into lists, and create Compare Lists to pit up to five them against one another.

SocialBook has one particular advantage over the competition. It provides the mechanism for you to send direct messages to the Instagram accounts of those influencers who interest you. You can also do email outreach to many of the influencers too. You can send customized mass emails out to up to 500 of them at a time, and then send follow-up emails as part of a Drip Campaign. You can also use Boost Coins to donate to influencers, in the hope of attracting their attention.

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18。钉

钉’s sole focus is on YouTube. It recognizes just how powerful analytics is to optimizing content (and growing the channels that create this content).

钉’s focus is on quality over quantity. Because of this emphasis on quality, which never happens quickly, subscriptions are sold on either a six- or twelve-month basis. Pricing is custom, based on the size of a business and its needs. You can, however, buy access to Peg for a one-project test, with custom pricing tailored to the specific project.

钉does a lot of the same things that the marketplaces do. You can search for influencers, create and manage campaigns, invite influencers to participate, message influencers, etc. Yet Peg is very different from a marketplace. Peg doesn’t list millions of influencers. Peg gets its influencers through a combination of arrangements with high-quality talent agencies and a proprietary algorithm that scours YouTube looking for potential influencers meeting highly selective criteria. Influencers range from high-paid, celebrity macro-influencers to up-and-coming micro-influencers.

PEG在背景中通过所有影响者内容进行解析，并为其分配“安全得分”。您甚至可以使用PEG的“ Backlash Meter”来看到每个影响者的公共情绪随着时间的流逝，向您展示了影响者是否具有令人沮丧还是令人振奋的人的历史。

钉is a genuine collaborative platform designed for large marketing teams and agencies.

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19。Humanz

Humanz is still relatively new (the company was founded in 2019), but already it has made waves. It’s not often that we give five stars, but, in this case, the software that they’ve created truly deserves it. In fact, they’ve raised the bar. Not only does it offer loads of features, but its interface is also easy to use.

One of its noteworthy features is a marketplace where brands can find influencers (there are already 50,000+ influencers registered on its platform). While you’re still free to work with any influencer, it just makes it easier if the influencers register on their platform so that you can centralize and streamline tasks such as scheduling, communication, and content approval.

Considering that Humanz has put in a lot of effort to ensure that the platform appeals to influencers, you probably won’t have a hard time convincing influencers to register. For example, it offers a mobile app for influencers where they can view all their data (the same info that marketers see).

For marketers, it offers just as much functionality and ease of use.The dynamic interface delivers well-researched results quickly, while its well-thought-out features offer all the standard information, but in context.

另一个特点值得特别表扬s campaigns. While it’s an in-depth process to create campaigns, it leaves no room for confusion, ultimately ensuring that you and your influencers are (and remain) on the same page.

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20.薄铁片Media

薄铁片began life as a music recommendation engine. However, before long, it pivoted to influencer marketing, utilizing the best parts of the existing software.

薄铁片tracks more than 9 billion social conversations, relating to over 3.5 million influencer profiles, resulting in an incomprehensible amount of data. You could consider Tagger a full-fledged digital marketing research tool.

它的所有特性的影响marketplace, along with much more. The platform’s focus on psychographics is what sets it apart. It’s built on a social listening feature that analyses what people are talking about to understand their interests and affinities. Brands and agencies can get a very precise look into the kinds of content that will drive engagement with these audiences. It includes competitor research, where a wealth of information not only gives you insight into what’s been working for them but also serves as inspiration for your own campaign.

All past content is indexed, with sponsored content going back to 2013. You can sort and filter and refine the results in any number of ways. Searches for influencers offer dozens of filters to refine results. Tagger’s data analysis engines give it the ability to “understand” an influencer’s followers enough that it can go and find “lookalike” audiences.

标签器包括强大的报告功能。您可以深入了解竞选帖子，以了解一切的进展。

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