Top 27 Instagram Marketing Tools for 2022

1.Iconosquare

Iconosquare是Instagram营销的主要工具之一，是衡量实时参与和品牌提及的绝佳工具。它的分析将列出您在标题或帖子中在Instagram上收到的品牌提及。

It’s worth it to mention here that Iconosqaure really went to a lot of effort to ensure that your data is presented in a format that’s easy to understand. Sadly, that’s not always the case with these types of tools. It’s simplicity and clean design really stand out.

它还提供了两个免费工具，您可以用于Instagram营销：Twinsta和Instant Instagram审核。借助Twinsta，您可以捕获可以在Instagram和其他社交媒体渠道上共享的推文的干净屏幕截图，而审计工具将告诉您您的业务帐户是否恰当优化。

主要特征：

• 调度程序
• 批准和协作
• 分析

Pricing:每年收费时，定价为每月49美元。

4.4out of 5 stars

与IconoSquare一起管理您的社交媒体和分析。企业和代理商可以轻松地管理其内容的性能以及分析，发布等等。该平台支持Instagram，Facebook，Twitter，LinkedIn和Tiktok。

评分

Features & Pricing

利弊

评分

Features

4.4

Ease of Use

4.4

支持

4.4

Overall Score

4.4

Features & Pricing

分析

Automated Publishing

Contact Management

关键字过滤

多学院管理

Post Scheduling

社交媒体Management

价格从： $ 49

利弊

不断发展的功能

Industry benchmarks

Competitive analysis features

Excellent automated posts

Customer support may not be helpful

Some features may glitch

Some platforms are not included

Best for: Brands and Agencies

4.4out of 5 stars

与IconoSquare一起管理您的社交媒体和分析。企业和代理商可以轻松地管理其内容的性能以及分析，发布等等。该平台支持Instagram，Facebook，Twitter，LinkedIn和Tiktok。

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2.发芽社交

Sprout Social是企业的Instagram管理工具之一。从调度帖子到管理评论，再到跟踪主题标签甚至运行报告，您都可以做到这一切。当您可以连接和管理多个Instagram配置文件并提供团队内容日历时，如果您是更大的营销团队的一部分，这是理想的选择。

关键功能包括：

• Instagram计划
• 智能收件箱
• Post-level performance insight
• Presentation-ready reports

Pricing:每月收费时，定价为每月每月99美元。

3.Linktree

Loved and trusted by over 8 million users across the world, Linktree helps creators, influencers, and brands to make their content more discoverable. The press has praised them for their innovation. Not only can you use it to connect your followers to all of your content via a single link, but you can also use it to collect payments.

关键功能包括：

• Custom colors, fonts, and images
• 分析和见解
• 第三方集成
• 直观的拖放编辑器

Pricing:它提供了一个免费的计划，其中包括所有基础知识。对于包括收集电话号码和电子邮件地址的能力的增强功能，您需要注册其专业计划，该计划每月只需6美元。

4.锁孔

Keyhole被Mashable和Reuters之类的名称所信任，以跟踪他们的品牌提及和主题标签。借助其Instagram Analytics工具，您可以衡量您的广告系列和影响者的影响。它将跟踪您需要显示Instagram广告系列的投资回报率和影响的所有Instagram指标。正如主题标签在Instagram上发挥了如此重要的作用，其高级Instagram Analytics工具将真正有用。

主要特征：

• Live dashboard
• 自定义报告
• Instagram Stories analytics

Pricing:仅应要求提供的自定义计划定价。

5.Instagram影响者赞助了邮政计算器

Instagram货币计算器真正带给您，使您可以从Instagram帐户中计算出估计的收入。简而言之，这是一种非正式的Instagram工具，旨在为有影响力的人提供潜在的指南。您需要做的就是输入您的Instagram用户名，我们的工具将完成其余的工作。

Pricing:Free

6.Phlanx

对于更多Instagram计算器，您也可以查看phlanx。如果您需要运行Instagram审核，则为Instagram设计的有影响力审计师是专门为Instagram设计的最佳工具之一。

It also offers two calculators for measuring engagement: Instagram Engagement Calculator and Instagram Post Likes Calculator. The latter can be used if you need to find out the post interactions for an individual post.

Lastly, it also offers a tool for competitor tracking. With its Instagram Competitor Tracker calculator, you can compare the engagement rates of a number of Instagram accounts. This is useful if you want to see how you stack up.

Pricing:It offers a free 30-day trial. After that, you’ll need to sign up for one of its paid plans if you want to continue enjoying unlimited access to Phlanx. Pricing starts at $35 per month.

7.Hootsuite

Hootsuite,可以调度和发布stagram instantly. If you’re using other social media platforms (which we trust you are), you’ll find the single dashboard extremely convenient as you’ll also be able to manage your Facebook, YouTube, Pinterest, LinkedIn, and Twitter accounts here.

If you want to keep tabs on what your competitors are up to, it also offers the Synapview app that lets you monitor competitors and hashtags. Though, if you don’t sign up for the Enterprise plan, this will cost you an extra $8.

关键功能包括：

• Publishing calendar
• Bulk scheduling
• Best time to publish recommendations
• 视觉报告

Pricing:Pricing starts at about $30 per month.

8。VSCO

As high-quality visuals are the foundation of Instagram, you’ll need a photo editing app in your toolkit. VSCO is one of the must-try photo editing apps designed for creators by creators. What makes it so great is that it offers a lot of versatility and you can use it to tweak elements like contrast, sharpness, color balance and brightness. It offers many free filters, an impressive collection of editing tools, and presets.

If you become a member (aka sign up for its subscription plan), you’ll also be able to unlock tips, tricks, and creative tutorials. There are also weekly photo challenges that you can participate in. If you’re serious about improving the quality of your Instagram posts, this can be useful opportunities to learn how to unlock the potential of presets and editing tools.

关键功能包括：

• 预设图书馆
• Vintage film looks
• Video editing tools

Pricing:它提供了一个免费的计划，但是对于更高级的照片编辑工具，您需要注册其每月或年度订阅。有关此订阅费的更多信息，您需要直接与他们联系。

9。奶昔

奶昔will bring all your followers to the right place. It’s a link-in-bio tool combined with an intuitive website builder that lets you create a basic website where your audience can get more info about what you have to offer.

It also has analytics and insights. This information is invaluable for understanding better which content delivers the best results.

关键功能包括：

• 网站构建器
• link-in-in-in-in-in-bio工具

Pricing:免费！您可以在Google Play上为Android设备或iOS的Apple App Store下载该应用程序。

10。Mentionlytics

提法是一种社交媒体监控，调度和发布工具。您可以使用它将其发布到您的Instagram帐户（或安排稍后的帖子），监视您的帖子的详细性能，将帖子的性能与竞争对手进行比较，然后加载更多。

One feature that deserves an honorable mention is its AI-powered social intelligent advisor called SIA. Think of it as your own personalized analyst and consultant that will share practical advice for how you can optimize the social presence of your brand.

关键功能包括：

• 内容日历
• 情感分析
• 竞争对手监视
• 内容创意
• 社会见解

Pricing:定价为每月49美元。

11.帆布

For design help with Instagram Stories and posts, look no further than Canva. It boasts nearly 90,000 templates that you can customize to create your own unique Instagram Stories. Its collection for Instagram posts is even bigger! There are more than 164,000 templates that you can choose from. Even if you don’t sign up for its very affordable Pro plan, you’ll still be able to pick and choose from 23,000+ free Instagram post templates and 13,000+ free Instagram Stories templates.

关键功能包括：

• 在线视频录音机
• 视频修剪器
• 免费库存视频
• 文本动画
• 对话）气泡

Pricing:它提供了一个免费的计划，但是考虑到其专业计划的费用不到每月15美元，从长远来看，注册可能更有意义。

12.napseed

对于基本的照片编辑，Snapseed是我们首选的应用程序之一。它是由Google开发的，非常易于使用。无论您是要添加复古外观，旋转图像，更改白平衡还是进行色调对比度，它都提供了您期望的所有关键工具，这些工具对照片编辑应用程序提供了期望。值得一提的一个特殊功能是能够创建自己的过滤器。这使其成为需要确保品牌一致性的创建者的绝佳工具。

主要特征：

• 保存过滤器组合的能力
• 特殊效果和过滤器
• 原始图像的导入

Pricing:免费！您可以在Google Play上为Android设备或iOS的Apple App Store下载该应用程序。

13.Adobe Lightroom

If your photo editing needs are more advanced than the features offered by Snapseed, you can try Adobe Lightroom. This is a good choice if you’re mostly posting to Instagram from your PC instead of your mobile device. When going this route, you can also check out LR/Instagram. It’s an unofficial plugin for Lightroom which lets you post your photos directly to your Instagram account.

That said, learning to use Lightroom will take some time. At the end of the day, it might be overkill if your photo editing needs are pretty elementary.

Pricing:您可以以每月9.19美元的价格获得Adobe Lightroom作为Adobe Creative Cloud的一部分。

14.游艇

If you’re interested in running Instagram contests, be sure to give ShortStack a try. From photo or video voting contests to spin the reels to giveaways, there are numerous types of contests that you can create and manage.

如果您想限制总条目或不允许重复条目，则可以做到这一点。如果用户需要验证电子邮件地址进行投票，则可以做到这一点。基本上，它赋予您完整的力量来运行您想到的竞争类型。您甚至不必选择获胜者，因为它也可以随机做到这一点。

关键功能包括：

• Instant win contests
• 视频上传竞赛
• 主题竞赛
• Unique coupon codes
• 白色标签运动

Pricing:定价为每月99美元。

15.Boomerang

Boomerang是Instagram视频制造商最重要的一员，可以作为单独的免费应用程序下载。简而言之，它记录了10张图像的快速爆发，然后将它们结合在一起以创建循环视频。如果您想尝试一些有趣的东西，这可能是使用的好工具，不会对您进行飞旋镖。它可能很容易使用，但它的美丽是。

Pricing:免费！您可以在Google Play上为Android设备或iOS的Apple App Store下载该应用程序。

16.Adobe Premiere Rush

For more advanced mobile video editing skills than simply creating looping videos, you can check out Adobe Premiere Rush. As its name suggests, it’s one of the premier tools for video making andtop apps for Instagram video editing具体来说。

关键功能包括：

• 预设和手动颜色校正
• 配音
• Professional speed controls

Pricing:免费！您可以在Google Play上为Android设备或iOS的Apple App Store下载该应用程序。For unlimited exports and access to all features and content, you’ll need to sign up for Creative Cloud Express at $9.999 per month.

17.Kapwing

根据您的品牌风格，您可能需要不时创建模因或拼贴画。当这种冲动打击时，您可以使用Kapwing之类的工具。这是最好的之一免费拼贴制造商and offers multiple templates that you can use as a starting point.

That said, it’s not just for goofing around. It offers an impressive list of tools and features that include the ability to add audio to video, combine video and images, rotate video and loads more.

关键功能包括：

• 字幕
• 调整GIF大小
• Image to video
• 将文字添加到视频/图像

Pricing:定价为每月24美元，但也有一个基本的免费计划。

18.Fourstarzz

Fourstarzz是一种有影响力金博宝188备用网址的营销软件，它找到了一种分享商业智能的方法，以在类似解决方案收取的范围内以竞争计划的比例分享业务智能。无论您需要在影响者发现，影响者管理还是广告系列分析方面的帮助，FourStarzz都可以提供帮助。在这里，您会发现超过800,000个有影响力的人在Instagram上工作，包括时尚，食物，健身和业务等许多类别。

关键功能包括：

• 无限数量的搜索
• 高级搜索过滤器
• 受众人口统计数据

Pricing:每月计划仅为每月59美元。如果您希望每年收费，则可以将超过10％的价格降低，并注册每年的费用531美元。

19。显示目的

For help with Instagram hashtags, you can check out Display Purposes. It’s very simple to use. All you need to do is type in a couple of hashtags into the search box on its website. It will then share relevant hashtags that you can use on Instagram. Any banned or spammy hashtags will be filtered out so you won’t have to worry about a possible shadow ban.

Pricing:Free

20。AutoHash

如果显示目的对您来说太简单了，您也可以尝试AutoHash。这是一个应用程序，可以帮助您发现Instagram帖子中最相关的主题标签。与显示目的不同，您仍然需要键入许多主题标签才能开始，AutoHash将通过检测照片中的对象自动识别顶部主题标签。如果您打开GPS，它甚至可以帮助您发现基于位置的主题标签。

Pricing:您可以在Google Play上免费下载Android设备的应用程序。

21。Repost for Instagram

如果您想在来年更多地专注于用户生成的内容（UGC），那么您肯定需要在阿森纳中使用类似此应用的工具。简而言之，它简化了发布UGC的过程，如果您重新发布其内容，将为原始创作者提供必要的信用。它不仅可以帮助您获得更真实的高质量内容，而且还将有助于吸引受众的参与度。就是说，始终建议您在重新发布之前先获得原始海报的许可。不过，知道他们将获得所有有用的应用程序的认可，但他们很可能会立即同意。

Pricing:You can either opt for a Day Pass for $1.99 or sign up for its monthly plan at $4.99 per month.

22。Shor.by

如果您想创建一个会吸引更多关注者的Instagram Bio，则需要投资于BIO-In-In-in-in-in-in-in-in-in-in-in-in-bio工具。如果不是奶昔或Linktree，则可以尝试Shor.by。它基本上做同样的事情。它使您可以链接到更多页面和内容，以帮助您充分利用Instagram Beio链接。有了它，您可以设计一个针对移动设备进行优化的基本着陆页，其中包括各种可点击链接，将它们带到您的博客文章，产品页面等。

Pricing:Info available upon request.

23.Later

According to their website, they’re the world’s favorite Instagram marketing platform. It offers a wide range of features specifically for Instagram that includes analytics, hashtags, photo resizing, scheduling, and a lot more.

总而言之，这是Instagram调度工具的顶级工具之一。虽然您稍后可以在Twitter，Pinterest和Facebook（例如Twitter，Pinterest188滚球地址和Facebook）等其他社交媒体平台上发布，但其主要重点是Instagram。它认识到Instagram与视觉效果有关，并围绕此设计了他们的软件。

关键功能包括：

• 分析dashboard
• 主题分析
• Instagram training

Pricing:It includes a Free plan. If you need to post more than 10 posts, you’ll need to sign up for one of its paid plans. Pricing starts at $8 per month.

24.SocialRank

For help with followers, you can check out SocialRank. It’s one of the easiest ways to identify, organize, and manage your Instagram (and Twitter) followers. It can be a good idea to show your most engaged followers some recognition from time to time. This is where SocialRank enters into the picture. With it, you can identify your most engaged Instagram followers and your followers with the most followers of their own.

Pricing:Info available upon request.

25.SocialInsider

如果您需要专门针对分析的帮助，则可以尝试SocialInsider。它为数字代理商提供Instagram分析和报告，并受到沃尔沃和本田等主要品牌的喜爱和信任。例如，您可以使用它来监视Instagram故事指标或运行主题标签分析。如果您对竞争对手所做的事情更感兴趣，它还可以跟踪竞争对手在平台上取得的成功。

关键功能包括：

• Social media reporting
• Campaign reporting
• Competitive analysis

Pricing:每月收费时，定价为每月99美元。

26.Leetags

Leetags是专门为Instagram字幕设计的主题标签生成器。将其设置为与其他类似标签生成器工具不同的功能之一是，它还包括使用特定主题标签的帖子数量。

Pricing:免费！您可以在Google Play上为Android设备或iOS的Apple App Store下载该应用程序。

27.Awario

For Instagram monitoring, you can sign up for Awario. It’s a great tool for tracking mentions of your brand and its products. Every time a comment is made about your business on Instagram, you’ll get notified in real time. You can also access historical data to your old mentions to get a more accurate picture.

也许您想知道特定的标签广告系列的表现如何？您也可以使用Awario做到这一点。

关键功能包括：

• Powerful analytics
• 情感分析
• White-label reports
• Social selling

Pricing:定价为每月39美元。