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Even as shoppers return to brick-and-mortar stores, their online shopping habits have been set in stone, and the eCommerce industry continues to experience growth, albeit at a slower pace. It’s projected that theeCommerce share of retail saleswill continue to experience double-digit growth until it reaches 24% by 2026. This is despite the massive dip in the global eCommerce growth rate from 17% in 2021 to 9.7% in 2022.
It is clear that eCommerce is here to stay, and businesses need to adopt omnichannel retail strategies to remain competitive. That’s why we’ve compiled the ten top SaaSeCommerce platformsthat can help boost your online sales this 2023.
十大SaaS电子商务平台可在2023年提高您188滚球地址的电子商务销售:
10 SaaS eCommerce Platforms You Need in 2023
在线商店的管理涉及到复杂的components and processes such as fulfillment services, payment gateways, CRM, CMS,电子邮件营销, and many others. Thanks to eCommerce software, running a store online is an easy feat even beginners with zero experience can manage.
This list consists of platforms that will help every aspect of your eCommerce business run smoothly so you don’t have to deal with the headaches of overseeing multiple moving parts.
1。购物
购物is currently the most popular eCommerce platform in the English-speaking world, generating more than $175 billion in sales for its merchants in 2021. This makes it the 3路most widely used eCommerce software behind WooCommerce and Squarespace, according to data fromStatista。
大小的小企业主涌向Shopify，因为其广泛的功能和功能使建筑和经营在线商店变得轻而易举。还可以选择整合离线零售地点，使其成为拥有在线和离线业务的品牌的理想平台。
您可以在几分钟之内使用专业设计的主题设置响应迅速的在线商店，并批量进口大型产品目录。有一些选择可以使用Shopify的付款网关（Shopify付款）或集成了数千个第三方提供商，例如PayPal，Stripe，Apple Pay等。Shopify拥有强大的营销工具和分析报告工具，可帮助企业主简化其在线商店，并确保他们可以最大化其销售。
Pricing: Starts at $29 per month for Basic Plan
2。BigCommerce
BigCommerce是为中部到大型企业构建的企业级电子商务解决方案，需要灵活地管理多个地区的大型在线商店。它最初是一个带有拖放页面构建器和多个模板的CMS，然后最终增长到具有强大功能的强大电子商务平台。
They are an open SaaS eCommerce platform allowing store owners to create robust and differentiated online experiences that maintain the same security, scalability, and reliability as the traditional BigCommerce stores. You can start with their Standard Plan, which allows for up to $50,000 in annual sales, then gradually move to higher tiers as your sales grow. BigCommerce powers over140,000个网站，包括来自约翰尼·沃克（Johnny Walker），菲比特（Fitbit），本＆杰里（Ben＆Jerry）和尼康（Nikon）等大品牌的网站。
定价：标准计划的起价为29.95美元
3。WooCommerce
如果您已经将WordPress用作CMS，那么WooCommerce是支持您在线商店的自动选择。WooCommerce是WordPress的免费插件，并且非常可定制，使其成为Web开发人员的流行选择。您可以使用实际使用的所有功能创建完美的在线商店。
WooCommerce可能不像Shopify那样具有电子商务的代名词，但它喜欢biggest market share at 29%—more than double Shopify’s. It is no surprise since WordPress powers almost 50% of the world’s websites.
但是，WooCommerce很难为缺乏经验的WordPress用户设置，并且依靠其他扩展，如果不定期进行更新和维护，这些扩展可能会笨拙且不兼容。尽管如此，它还是超过400万用户证明的伟大竞争者。
Pricing: Free plugin with paid WordPress plans
4.wix.com
Wixis widely known as a website builder rather than an eCommerce platform, but the company has Business Plans that incorporate eCommerce functionalities into its intuitive drag-and-drop website builder. With four plans to choose from depending on the storage space and functionalities you need, business owners can easily integrate an online store into their beautiful Wix websites.
Wix also has Wix Payments, allowing you to accept credit and debit cards without the usual high processing fees associated with other payment gateways. While the company didn’t start as an eCommerce software solution, those who value the simplicity of setting up a Wix website and the aesthetically pleasing templates will be overjoyed to discover they can use the same platform to sell online.
With6 million高级订户Wix与托管网站建设者市场中的Squarespace相比，拥有领先优势。随着其作为电子商务平台的扩展，它有望成为电子商务领域的认真竞争对手。
定价：业务基本计划每月起价23美元
5。Squarespace
Squarespaceis a website builder that allows you to create stunning sites for your portfolio, blog, local business, and others. It also has an online store functionality that goes beyond templates and lets you access marketing automation tools, inventory management, SEO, and reporting analytics. It has one of the lowest Business packages at $23 per month but has high transaction rates at 3%.
根据Statista，Squarespace的市场份额仅次于WooCommerce，比Shopify略大。但是，作为一个激烈的竞争对手WIX开始赶上，这一领先优势正在减少。这两个平台188滚球地址都在拖放网站构建器市场中，该市场允许用户创建视觉令人惊叹的网站，而无需任何代码线并使用直观界面。
Pricing: Starts at $23 per month for the Business Plan
6.Magento (now Adobe Commerce)
根据BuiltWith，Magento Power power of 700,000网站，是3路most popular platform in the Top 10K sites in the eCommerce category. Magento is an open-source eCommerce platform used by big brands like Samsung, Nike, North Face, Ford, and more. It’s one of the oldest platforms, developed in 2007 and becoming a closely popular solution next to WooCommerce in 2017.
Magento is now on its 3路版本（Magento 2.3），目前由Adobe拥有。有有限功能和企业解决方案的开源选项（Adobe Commerce）具有更强的功能。Magento还被更名为Adobe Commerce。尽管发生了这些变化，但它仍然仍然是最强大，最广泛使用的电子商务解决方案之一，而最近的收购对这个流行的平台仍然有很多希望。
定价：根据要求提供
7.Salesforce Commerce Cloud
Salesforce Commerce Cloud将您的在线和离线渠道统一到AI驱动的平台，该平台可帮助您在各种接触点上提供一致的客户旅程。该解决方案可用于B2C和B2B零售商，有望产生更好的转化措施，以帮助您发展业务。
It’s the5th最受欢迎的解决方案in the Top 10k sites in the Multi-Channel category according to BuiltWith and powers over 10,000 websites. Companies like GE Renewable Energy attest to the platform’s ability to triple their growth compared to other platforms.
作为一个多合一的电子商务平台，Salesforce Commerce Cloud与其他使CRM，订单履行，付款和其他流程无缝的解决方案集成在一起。
Pricing: Free trial available, Pricing upon request
8。Square Online
If you’re using Square to accept payments at your brick-and-mortar store, it should be a logical move to build your eCommerce store usingSquare Online。It can be a quick and seamless process for your team since you’re already familiar with the company and their eCommerce software is intuitive and straightforward.
各种方形产品和服务都有内置的SEO和营销工具以及集成。它有效地将现场运营的熟悉程度与在线商店的创新合并在一起。对于零售商店和餐馆来说，这是一个理想的解决方案，可以使路边皮卡成为为客户服务的另一种方式。
However, design options are limited, and it’s no match to the more robust functionalities available in other eCommerce platforms like Shopify and Wix. You’d only consider Square Online if you’re already a Square user and only need an online store to complement your thriving offline one.
定价：起价为$ 0，有限制，付费计划起价为每月29美元
9。OPENCART
OPENCART是一个开源的电子商务平台，可以免费下载且易于运行。它具有强大的内置功能，例如商店管理，SEO，产品管理，订单管理等。也有内置主题和模块可供选择。它是使用PHP和MVC体系结构构建的，作为开源解决方案，其源代码可以由任何人操纵。
This becomes one of its greatest limitations because you need a dedicated web developer to make the platform work. It’s not easy to set up the platform for companies without a dedicated developer who can tinker with it. However, it has the potential to turn into the exact online store you dreamed of with its highly customizable features.
定价：免费下载
10.PrestaShop
PrestaShop是另一个基于PHP的开源电子商务平台700,000个网站，根据建筑。排名第7th整个Internet的开源类别中最受欢迎的平台。像任何其他开源平台一样，它可以免费下载和安装主软件。
There are hundreds of developers working within the PrestaShop ecosystem to deliver complimentary modules. However, to fully maximize the platform, you need technical expertise to transform it into the eCommerce solution your business needs.
您还负责管理托管提供商，并确保它可以支持您的商店。
定价：免费下载, but additional modules can be costly. Starter pack costs 169.99 EUR
Wrapping Up
在线购物将留在这里，随着社会贸易的兴起，您无法错过另一个有利可图的销售渠道。这里列出的电子商务平台将帮助188滚球地址您最终获得开设在线商店的信心。或者，如果您已经有一个但没有执行的，则可能需要探索其他营销策略和网站优化技术提高您的在线销售。
最终，电子商务是您不能忽略的趋势，而您越早设立在线商店，对您的业务越好。
经常问的问题
What’s the largest eCommerce platform?
In terms of market share, WooCommerce is the largest eCommerce platform currently used by over300万个网站worldwide. However, in terms of popularity, Shopify beats WooCommerce by a wide margin. According to Google Trends, Shopify has more searches than any other eCommerce platform combined.
尽管Shopify仅拥有19％的股份，而25％的WooCommerce份额只有19％the top 1 millioneCommerce sites. If the valuation indicates popularity, Shopify is currently valued at $40.3 billion – a far cry from the $3 billion valuation of Automattic, the parent company of WooCommerce, which is also responsible for WordPress, WooThemes, and dozens of other products.
WooCommercemay be the top right now, but with the aggressive growth campaigns of Shopify, it won’t be a surprise if this Canadian company overtakes the famous giant.
什么是小型企业的最佳电子商务平台？
对于初创企业和小型企业的最佳电子商务平台没有直接的答案。有了很多选择，正确的答案是确定您的目标和当前推出在线商店的技能。
如果您拥有有关Web开发知识的专门网络团队，那么WooCommerce或OpenCart等开源平台将是理想的解决方案。您的团队可以照顾设置和维护，此外，您现有网站已经很有可能在WordPress上运行。
但是，如果您从头开始，并拥有一个戴着许多帽子的小型团队，那么托管解决方案，例如Shopify，Wix或Squarespace可能是更好的选择。这些站点很快设置，不需要任何技术维护。这就像一个插件解决方案，您可以在线自动出售数百种产品。
选择一个电子商务平台也将取决于what you’re selling. If you’re only selling a few items or digital services, you’d need fewer functionalities than selling thousands of fast-moving consumer goods.
在使用任何电子商务软件结算之前，请阅读评论并询问其他企业，这些企业跳过在线销售。他们使用当前解决方案的诚实意见和经验将帮助您确定满足您需求的最佳平台。
Which eCommerce platform works with TikTok shopping?
Social commerce is rising with the success ofTiktok购物and the hashtag #TikTokMadeMeBuyIt. In a recent press release, TikTok announced that the company would offer a full-service eCommerce solution where merchants can upload products on the platform. TikTok will handle points of purchase, shipping, and fulfillment within the app.
相同press releaseannounced that TikTok has partnered with Shopify, Square, PrestaShop, and Ecwid. Merchants on these platforms can connect their accounts so users can explore their product catalogs without leaving the app. This enables merchants to harness the organic power of TikTok and promote their products to its billions of users.
Wix，OpenCart，Base和Shoplin188滚球地址e与该应用程序合作的其他即将到来的电子商务平台。Tiktok还将发布Tiktok购物API，以使企业将产品目录直接集成到Tiktok中。
Which eCommerce platform supports Instagram Shopping?
Instagram was one of the first social media platforms to cash in on the社会商业趋势通过允许合格的用户在帖子上标记其产品。您可以在Instagram上创建店面，并在照片中链接到产品和结帐页面的照片。此过程与Facebook目录集成在一起，您将用来管理产品列表和可用性。
If you’re running a full-fledged online business, selling on multiple channels, having a separate Instagram store can be painful. Luckily, popular eCommerce platforms like Shopify and Big Commerce support Instagram shopping. You can connect your online store to Instagram for a seamless and automated selling process.
Other platforms like WooCommerce, Magento, and OpenCart are not directly integrated with Instagram, but they are integrated with the Facebook Catalog, which is how products end up on Instagram in the first place.
