Meet The Top 25 Influencers Crushing it on Instagram

It is commonly said that a picture is worth 1,000 words. Instagram is a highly visual social media channel, and therefore is in many ways the perfect medium for brands to tell their tale. All they need to do is to ensure that people actually see their Instagram images.

几个知名品牌已经建立了规模可观的Instagram followings themselves - National Geographic with 225 million followers and Nike with 222 million followers have done an amazing job with their own accounts. However, this is well beyond the capabilities of most brands. The average company can reach a much higher audience by working with one or more influencers.

Finding influencers on social media can seem daunting to brands. That is the reason that影响者平台188滚球地址首先设置 - 简化品牌的影响者搜索过程。

It is not a simple process determining who top Instagram influencers are, and it would be impossible to categorically state who were THE top 25 Instagram Influencers. Influence very much relates to the niche that a person operates in. You certainly can’t go by followers alone - the Instagram accounts with the most followers tend to belong to celebrities, and any influence they have is because of their celebrity status, rather than their Instagram prowess. There are many non-mainstream niches which have people operating Instagram accounts who are recognized as experts in their field but have smaller follower numbers, simply because of the limited support for that genre.

Of course, relying on follower numbers is not a good indication of influence, even within a particular niche. In reality, to be an influencer you need to be engaged with your audience, not simply a broadcaster.

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Top 10 Instagrammers by Follower Count

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您会从上面的顶级真实影响者排名工具中注意到，大多数名字都是名人 - 通过体育，模特，音乐或电影取名的人。但是，对于此列表，我们试图找到在Instagram上粉碎它的影响者，即通过社交媒体命名并经营自己的Instagram帐户的人。因此，我们消除了所有离线超级巨星。但是，我们已经包括在另一个社交网络或视频平台上取名的人。这里的许多最受欢迎的Instagram影响者都以其YouTube或Tiktok视频或Twitch流而广为人知，就像他们的Instagram帖子一样。如今，社交媒体影响者倾向于在多个社交平台上移动。188滚球地址

现在，另一个显着的趋势是，Instagram的搬家工和振动者在短短几年内发生了变化。结果，自从我们首先准备了在Instagram上粉碎它的前25位影响者以来，该列表发生了重大变化。确实，只剩下三个原始列表。这是因为我们的大多数原始Instagram超级巨星现在已经被一个年轻，更国际化的Instagram影响者所普及而受欢迎。

1. Addison Rae-@addisonraee

类型： 美丽

艾迪生·雷（Addison Rae）是美国的社交媒体人物和舞者。她首先因在Tiktok上发布舞蹈视频而在社交媒体上闻名，这仍然是她最大的平台。但是，她现在在Instagram上也积累了大量的追随者，并在那里获得了广泛的知名度。她的Instagram帖子更加专注于美容，更加重视舞蹈。

Rae的快速成功导致她在2020年1月与人才代理商WME签约。

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2. Khaby Lame -@khaby00

类型: Computers & Gadgets

出生于塞内加尔的khaby la脚也在蒂克托克（Tiktok）上开始了他的社交名声。在该平台和Instagram上，他制作了简短的喜剧短剧，他讽刺地指出了无缘无故使简单任务复杂化的人。他的记录是Tiktok和Instagram上最受欢迎的意大利人。

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3. Pewdiepie-@pewdiepie

类型: Computers & Gadgets

虽然最出名的是他的YouTube频道,费利克斯Arvid Ulf Kjellberg (aka PewDiePie) has also built a strong Instagram following, with more than 21 million followers.

His popularity on YouTube and extensive media coverage about his more controversial videos have made him one of the most noted online personalities and content creators. While he offends many people, he has a fiercely loyal group of supporters. Time magazine named him one of the world's 100 most influential people in 2016.

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4. James Charles -@jamescharles

类型： 美丽

James Charles is an American beauty influencer and makeup artist. In 2016, he became the first male brand ambassador for CoverGirl. He has released an eyeshadow palette and created a makeup line in collaboration with Morphe Cosmetics and has received numerous awards for his work on social media.

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5.路易斯·阿图罗·维拉尔·苏德克（Luisito el Pillo） -@luisitocomunica

类型s：幽默与娱乐与幸福, Clothing & Outfits

路易斯·阿图罗·维拉尔·苏德克（Luis Arturo Villar Sudek）是墨西哥YouTuber，商人，博客作者和互联网个性。他命名了他非常受欢迎的频道Luisito Comunica，这也是他使用的Instagram标签。

他制作视频，并为世界各地旅行拍照。但是，他的Instagram频道更多地关注他在旅行中遇到的人以及他们所做的有趣活动。

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6. Raul Alvarez Genes (AuronPlay) –@auronplay

类型s： 生活方式, Computers & Gadgets

Raúl Álvarez Genes is better known by his online alias AuronPlay. He is a Spanish YouTuber and Twitch streamer. He has expanded his social reach with a highly popular Instagram account.

Álvarez now works full-time making videos, streaming, and running his social accounts. Before that, he was a printing shop worker.

2020年，福布斯西班牙将Álvarez列为当年西班牙前100名影响者之一。

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7. Kimberley Loaiza -@kimberly.loaiza

类型s：服装和服装，生活方式

Kimberly Loaiza is a Mexican YouTuber, influencer, and singer. She got her start as a vlogger in 2016 who focused on challenges and tutorials. One of the videos she shared, the "Roast Yourself Challenge," amassed over 124 million views, leading to people noticing her musical abilities. As a result, she shifted her career to music.

她的粉丝群涵盖了广泛的社交网络。她在YouTube，Instagram，Twitter和Tiktok上取得了成功。

她的Instagram帐户更多地关注她穿的衣服的图像。

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8.洛根·保罗 -@loganpaul

类型：健身与健身房

洛根·保罗（Logan Paul）是美国YouTuber和互联网个性。他于2013年开始在线成功，并在视频共享应用程序葡萄藤上发布了草图。但是，正是他的YouTube频道Theofficialloganpaul出名。

他已经扩展到了表演工作，在法律与秩序中获得了嘉宾的露面：特殊受害者部门和Bizaardvark，以及在某些电影中的角色。此外，他自2018年以来就开始从事拳击事业，在与YouTuber KSI的比赛中首次亮相。

His Instagram account focuses most on his boxing.

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9. Emma Chamberlain –@emmachamberlain

类型s： 生活方式, Shows

艾玛·张伯伦（Emma Chamberlain）是美国的互联网个性。她赢得了2018年突破性创作者奖。在2019年，《时代》杂志将她列入他们的下一个下一个列表，以及在互联网列表中的25位最具影响力的人中。

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10. Zach King-@zachking

类型s：表演，幽默与娱乐与幸福

Zach King is an American internet personality, filmmaker, and illusionist based in Los Angeles. He is best known for his "magic vines," six-second videos digitally edited to look as if he is doing magic.

While his main channel is YouTube, it is also extremely popular on Instagram and TikTok. Previously, he was successful on Vine, too.

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11. Carlinhos Maia-@carlinhosmaiaof

类型： 生活方式

喜剧演员Carlinhos Maia在Instagram上拥有超过2500万追随者，是巴西的主要影响者之一。他的职业生涯开始在互联网上制作幽默的视频，并在巴西各地的剧院演出。

2020年，阿拉戈亚斯的彭多市安装了一个雕像，以纪念Carlinhos Maia。但是，这是有争议的，当地人删除了雕像。他还因在19日大流行期间因在2000万追随者身上举行一场聚会而声名狼藉。

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12.布雷特曼岩 -@bretmanrock

类型s: Art/Artists, Beauty

Bretman Rock Sacayanan is a Filipino beauty influencer and social media personality based in Honolulu, Hawaii. He started as a comedian and meme creator on YouTube and Vine before shifting to vlogs and beauty tutorials.

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13. Ajey Nagar –@carryminati

类型s：计算机和小工具，机械和技术

Ajey Nagar通常被称为Carryminati。他是来自印度法里达巴德（Faridabad）的印度YouTuber和彩带，他还经营着一个受欢迎的Instagram帐户。

他共享的一些Instagram帖子落后于幕后，着眼于他的YouTube视频和流的创建。

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14.贝拉·普拉克（Bella Poarch） -@bellapoarch

类型: Music

Bella Poarch is an American-Filipino social media sensation who rose to fame on TikTok. Following her TikTok success, she launched a YouTube channel, Instagram page, and Twitter page. Additionally, she sells merchandise through herself-named website.

2021年5月14日，Poarch发行了她的首张单曲“ Build Bitch”。

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15. Dominik Elizabeth Reséndez Robledo (Domelipa) -@Domelipa

类型： 生活方式

Dominik Elizabeth Reséndez Robledo is better known as Domelipa on social media. She's a Mexican social media star who first made her name releasing lip-sync and choreographed videos on TikTok. She has since expanded her social network popularity to include Instagram and YouTube.

在Instagram上，她主要分享了建模照片。

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16.洛伦·格雷 -@loren

类型s: Fashion, Modeling

洛伦·格雷（Loren Gray）是另一位蒂克托克（Tiktok）明星，她扩大了她的社会知名度，包括Instagram。她是宾夕法尼亚州波特斯敦的美国模特，歌手和社交媒体人物。

2018年3月，格雷与Virgin Records签署了一项唱片协议，然后于当年8月发布了她的首张单曲“ My Story”，此后一直发行单曲。

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17. Jake Paul -@Jakepaul

类型: Internet Personality

Jake Paul gained his fame on Vine before moving off the internet to star in the Disney sitcom, Bizaardvark. He has also built up a strong presence on YouTube.

他的专长是制作喜剧视频。尽管他确实在Instagram上有一些视频，但他的大多数图像似乎都是他日常生活的照片，包括与一些粉丝合影。

In 2017, Jake Paul launched Team 10, an entertainment collaborative set up to create an influencer marketing management and creative agency based around teen entertainment. He released several singles with members of Team 10, although he disbanded Team 10 in 2019.

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18. Daquan –@daquan

类型：幽默与娱乐与幸福

Daquan与这里的其他Instagram配置文件不同，因为它不是特定人的帐户。相反，这是一个模因帐户，声称可以在整个网络上发布最有趣的内容。有1680万追随者，人们显然同意这一夸耀。

Warner Music Group paid $85 million for the account in mid-2020.

Although the identity of the man behind the memes remains shrouded in mystery, the editorial side is run by a 23-year-old Calgary native, backed by IMGM Media and Comedy.com co-founders Barak Shragai and Dor Mizrahi. And, no, the person in the profile image isn't the real Daquan.

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19. Lucas Rangel –@lucasranngel

类型： 生活方式

卢卡斯·兰格尔（Lucas Rangel）是巴西影响者人才代理LR目录Group的榜样，演员，经济学家和联合创始人/首席执行官。他在Instagram，Tiktok和YouTube上都有巨大的追随者，并在Facebook和Twitter上提供了相当大的支持。令人困惑的是，还有一个同名的巴西足球运动员。

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20. Chiara Ferragni -@chiaraferragni

类型：美丽，时尚

Chiara Ferragni是意大利出生的博客作者和时装设计师，住在米兰和洛杉矶之间。她曾担任猜测和发言人的猜测。她经营着一个名为“金发沙拉”的时尚博客，她的Instagram帖子是其中的分支。

She has collaborated with several leading fashion designers, including Steve Madden, Christian Dior, Louis Vuitton, Max Mara, Chanel, Tommy Hilfiger, J Brand, and Seven for All Mankind.

Chiara was the first blogger to appear on the cover of Vogue magazine, featuring on the cover of the Spanish edition of the magazine in April 2015.

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21. Camilla de Lucas -@camilladelucas

类型： 美丽

卡米拉·德·卢卡斯（Camilla de Lucas）是巴西的影响者。她出生并在Baixada Fluminense市的NovaIguaçu出生和长大。她梦想着成为十几岁的榜样，但由于偏见而放弃了自己的职业。但是，今天她是互联网上有力的声音，并且在《数字杂志》 Elle View的封面上。

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22. Mathilde Tantot -@mathildtantot

类型s： 生活方式, Modeling

Mathilde Tantot是法国企业主和社交媒体影响者。她是比基尼公司Khassani泳装的所有者。Tantot与姐姐一起开始了自己的泳衣系列，并在Instagram上赢得了名声。她展示了建模泳装系列的照片。

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23. Lexi Revera -@lexibrookerivera

类型s：表演，幽默与娱乐与幸福

We first met Lexi Rivera as the little sister on Brent Rivera's YouTube channel. She now runs her own YouTube channel and social profiles, although she still collaborates with her big brother in some videos.

她在远离YouTube的一段时间内开始了自己的Instagram帐户。当她现在返回视频网络时，她在Instagram上仍然非常受欢迎。

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24. Lea Elui Ginet -@leaelui

类型s：建模，生活方式

Lea Elui Ginet is a French Instagram star, dancer, and YouTuber. She rose to fame on Musical.ly (before it merged with TikTok.)

她在她的Instagram帐户上发布了数百张照片和剪辑，展示了她的时尚外观。

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25. Shane Dawson -@shanedawson

类型s: Shows, Beauty, Humor & Fun & Happiness, Art/Artists

像许多流行的Instagrammers一样，Shane Dawson主要认为自己是YouTuber。的确，他是最早在YouTube上名声的人之一。他在YouTube上的时光引起了争议，YouTube在2020年6月的所有三个频道上无限期地暂停了货币化。

尽管最近的帖子似乎很少见，但他的Instagram帐户似乎并不那么问题。道森在最近的帖子中写道：“我知道我很久没有发布了视频，我保证不是因为我不想。快乐。我保证在创建15年后我不会放弃渠道。”