Shoutout页:如何让追随者on Instagram Without Spending a Dime

Instagram has emerged as a mainstream marketing platform over the years, with over1 billion average monthly users

任何想要增加其在线形象的品牌都不能在其数字营销计划中忽略Instagram。特别是对于试图获得一些曝光的新品牌,它是一个平台,可以帮助您在不花任何花费的情况下吸引相关受众。Instagram喊叫是这样做的最佳方法之一。


Shoutout页:如何让追随者on Instagram Without Spending a Dime:


什么是Instagram喊叫?

大喊的是,当某人在Instagram上提到您或您的品牌并要求他们的追随者查看您的页面时。他们通常通过发布您的Instagram个人资料页面的图片并标记您的品牌来做到这一点。

他们还可以展示您的一些产品或您的Instagram图片之一,并标记您的品牌。查看此帖子,其中大喊大叫页面发布了摄影师Manan的照片,并在描述中标记了他。

You can simply reach out to relevant accounts and ask them to give you a shoutout in exchange for a shoutout from you. It’s a co-promotion technique that benefits both parties involved.


如何找到相关的喊叫页

查找发布与您页面相似的内容的Instagram页面

在寻找可以大喊大叫的页面时,请务必在利基市场中检查相关页面。这是因为他们将拥有与您相关的受众群,并且您可以针对自己的页面。

Getting a shoutout from random pages which are not even from your industry won’t do you any good. For example, if you have a cosmetics company, you would benefit from getting shoutouts from beauty bloggers and influencers. If you get a shoutout from a popular travel blogger, it might help you reach a broad audience, but those people might not be as interested in your brand.

以下是您可以在利基市场中找到此类页面的一些方法:

  • 使用特定于行业的主题标签进行搜索

If you’re looking for accounts in your niche, one of the best ways to do so is to see who else is using similar hashtags as you do. A simple hashtag search on Instagram will give you a list of posts that use the same hashtag.

例如,如果您在特定地区有食品业务,则可以寻找当地与食品有关的主题标签来寻找当地的食品影响者或页面。假设您在曼哈顿有一家餐厅,并想搜索相关的当地喊叫页。如果您开始在Instagram搜索框中键入#manhattanfood或#manhattanfoodie之类的主题标签。Instagram将自动向您展示最受欢迎的主题标签,如下所示。

Industry-Specific Hashtags

来源:instagram.com

Open these pages to find relevant shoutout pages for your business. For example, let’s say you chose #manhattanfoodie. Then you will get a list of posts that used that hashtag (as shown below).

Industry-Specific Hashtags

来源:instagram.com

接下来,您查看顶级帖子,直到找到相关的内容,例如下面显示的示例。这@girlswhocravePage定期向当地餐馆大喊大叫,这是您可以联系的相关喊叫页。


  • Search for Influencers in Your Niche Using Influencer Tools

这是在利基市场中找到影响者的一种稍微简单的方法。您需要做的就是使用有影响力的查找工具嗡嗡声orBuzzsumo。You need to enter some industry-related keywords and add relevant filters, and you will get a list of influencers.

Here is an example of the type of result that you can expect from such platforms.

Search for Influencers in Your Niche Using Influencer Tools

来源:app.buzzsumo.com


选择与您的相似的追随者数量的页面

If you are looking for free shoutouts in exchange for shoutouts, you need to be fair and contact only those accounts that are similar in size as yours. If you have 500 followers and you ask a page with 100k followers to give a shoutout for a shoutout, it will not benefit them.

So, you need to think of it as a mutually-beneficial arrangement and reach out only to similar-sized accounts.


How to Do Your Outreach

首先喜欢和评论他们的帖子

Before you reach out to any Instagram page asking for a shoutout, it’s always better to get them to notice you first. You can start your outreach by following them and engaging with their content. You can like or comment on their posts and build a rapport with them. If they already know you when you reach out to them for a shoutout request, they are more likely to respond to your request.


这n Reach Out Directly

外展过程的下一步是使用直接消息或电子邮件联系这些页面。不要只是在您的第一条消息中要求他们大喊大叫。首先,与他们开始对话,然后分享您的建议。

您可以通过称赞他们最近的帖子或告诉他们您喜欢他们的饲料或内容的程度来做到这一点。一旦他们回复了您的消息,您就可以向大喊大叫的交易提出大喊大叫。确保您与您联系的帐户也将受益于您的大喊大叫。

For example, check out the following hypothetical conversation between a brand trying to reach out to a shoutout page. You can follow a similar template for your outreach.

Brand: Hi, I really love your Instagram feed, and I can see the amount of effort you put into your awesome posts. Keep up the good work!

目标页面:嘿,感谢您的感谢。

Brand: I have a similar page to yours on which I post about “PAGE DESCRIPTION.” I was wondering if you might be interested in giving us a shoutout in exchange for a shoutout from us. Since we target the same type of audience, it will be mutually beneficial for both of us.

目标页面:这听起来像是一个好主意。让我们联系以更详细地讨论这一点。

同样的逻辑也适用于电子邮件。您应该通过称赞他们的工作来加热他们,然后提出双赢的建议。

这是这样的电子邮件模板的示例:

Hi [NAME],

我是[您的公司名称]的[您的名字]。我最近看到了您的帖子[链接],对此印象深刻。

我要与您联系,因为我有一个您可能喜欢的页面。这是一个[页面描述]页面,它与您发布的内容非常相似。

Would you be interested in getting a shoutout from us and giving us a shoutout in return?

我认为这对我们和我们的观众都会有所帮助,可以与他们喜欢的更多内容互动。

如果您感兴趣,请在合适的时间进行快速讨论。

Look forward to hearing from you.

谢谢,

[姓名和联系]

使用这种方法,您可以有效地接触到大喊大叫页面,并从相关的Instagram页面中免费喊叫。


获得免费大喊大叫的不同方式

虽然大喊大叫的概念很简单,但自由喊叫并不总是那么容易。但是不用担心,我们在这里为您提供帮助。

Here are a few ways in which you can get a free shoutout for your Instagram page:

大喊大叫

这是获得免费大喊大叫的最常用方式,其中两种类似类型的Instagram帐户互相喊叫。

从摄影师Bejan Sergiu Vasile那里获取这篇文章,他在其中标记了“喊叫”页面,假期休假,以便从他们那里喊叫。

Holiday Leave responded by giving a shoutout to Bejan Sergiu Vasile. The post got more than 1000 likes.


Free Shoutouts From Brands for Their Users

许多品牌使用用户生成的内容进行Instagram提要,并标记其共享内容的人。这也是免费大喊大叫的绝佳方法。

This can be useful for people/pages who want to increase their follower count. For example, a food-related page or influencer getting a shoutout from a restaurant’s Instagram page could help them get more followers. Or a travel influencer getting a shoutout from a hotel brand can help them reach a relevant audience.

Take the example of camera brand Canon. Canon USA’s Instagram page is filled with pictures taken by people using a Canon camera. They ask people to share their posts using the hashtag #mycanonstory, and the best pictures get featured on Canon’s Instagram page.

该品牌在Instagram上分享他们的帖子时向摄影师大喊大叫。这有助于这些摄影师提高自己的影响力并吸引更多关注者。


参加大喊大叫比赛的免费大喊大叫

许多Instagram页面和有影响力的人参加了大喊大叫比赛,他们要求人们遵循页面或遵循一些说明以获取免费大喊大叫。这些通常是具有大型追随者基础的页面,他们试图进一步提高其影响力。

较小的页面可以参加此类比赛,以从更大的Instagram页面中获得免费的喊叫声。

Check out the following shoutout contest, for example. This page is trying to gain some active followers by giving free shoutouts.


最后的想法

Instagram的喊叫是增加Instagram关注者的简单有效方法。他们可以帮助您吸引相关受众,并为您的Instagram页面吸引更多关注者和参与度。

And now you know exactly how to get Instagram shoutouts without spending any money.

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