InstagramPolls For an Instant Engagement Boost on Instagram

需要一种快速的方法boost your Instagram engagement? Instagram polls are the answer. These offer a fun way to interact with your audience and drive more engagement for your brand. Moreover, they’re perfect for gauging their thoughts and opinions to inform your decisions.

Not sure how to create an Instagram poll? In this guide, we walk you through the entire process of using Instagram poll stickers. We also give you a few great ideas on how to use them to boost your engagement. Let’s jump right in.

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InstagramPolls: Your Answer to an Instant Engagement Boost on Instagram:

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What Are Instagram Polls/Instagram Poll Stickers?

Instagrampolls are an interactive feature that lets you ask questions in your Stories and get people to vote for up to four answers. They come in the form of stickers, which you can add to your Story. An Instagram poll sticker will let you add a question along with 2-4 answers or options for your followers to choose from. You can view the percentage of responses for each option and even share the results in your Stories.

These polls offer a fun way to drive more interactions with your audience. You can quickly get them to engage before skipping to the next Story since it only takes a tap. Not only does this boost your engagement but it also helps you get a better understanding of what your audience likes. As such, polls on Instagram can also be used to survey your followers and inform your business decisions.

以前，民意调查仅允许用户在两​​个答案之间进行选择。虽然这很有趣并且很吸引人，但这有点限制。现在，添加更多选项的能力为品牌提供了真正吸引观众的必要工具。

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为什么要使用Instagram民意调查？

First off, why should you be creating Instagram polls anyway? Is it even something that brands should be doing? Let’s answer those questions by looking at the key benefits of using Instagram polls.

Drive Interaction and Engagement

Polls give your followers the opportunity to engage by voting on something. They may be excited to share their opinions or give their input, which is easy enough to do with just a simple tap. This increases their likelihood of interacting with the Story instead of just skipping through it. As such, Instagram polls are a great way to drive more interactions andboost your engagement.

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Get Real-Time Feedback

Surveys are great to collect feedback, but they can also be time-consuming to conduct. In situations where you need instant feedback, polls are a great way to collect it. Instagram polls allow you to get real-time feedback on any topic–whether it’s to help you choose a new profile picture or decide on a time for your upcoming live broadcast.

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Get to Know Your Audience

Polls are also a great way to understand what your audience likes, what their interests are, and what they expect from you. This is particularly helpful when you’re planning something important. For example, you could ask for their opinions before launching a new product or service or deciding on whom to invite as a speaker at an upcoming event.

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Steps to Create an Instagram Poll

如果您是平台或民意调查功能的新手，请不要担心。创建Instagram故事民意调查非常容易。请按照以下步骤开始。

步骤1：Open your Instagram Feed and swipe right or tap on your profile icon to start a new Story. Alternatively, you can also go to your profile page and tap on the profile icon from there.

Step Two:Tap on the Create button from the left-hand panel if you want to create a poll without a picture in the background. To add a picture background, you can either take a photo using the built-in Stories camera or swipe up to upload one from your gallery.

Step Three:接下来，点击顶部面板的贴纸图标，然后选择“民意调查”。

第四步：在问题字段中，输入要问的问题。然后在下面的字段中添加答案。

Depending on the nature of the poll, this can be as simple as yes or no. Or it can be more detailed, with people getting to choose between four different options. If you want to add more than two options, tap on the “Add another option” field at the bottom and input the answer.

第五步：Tap on “Done” to finish creating your poll. And that’s it. Now tap on the arrow button at the bottom of the screen to share the poll to your Stories so people can start voting.

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7 Instagram Poll Ideas to Inspire You

Now that you know how to create polls on Instagram, you may be interested to learn how to make use of them. Here are a few awesome poll ideas to inspire yourInstagram营销策略.

1. Turn It into a Guessing Game

Guessing games are a fun way to entertain your audience. This would involve asking people to take a guess by choosing any of the options provided. You can then reveal the answer in the next Story or the next day. The chance to challenge themselves and make a correct guess could entice many followers to join in on the fun.

You can make thisStory game关于任何事情。例如，您可以要求他们猜测您即将推出的产品将是什么。或者，您可以共享一些新活动的主题，并要求他们猜测您会选择哪一个主题。

例如，以下艺术家要求粉丝猜测她2023年日历的主题。由于她在选项中包含了一些想法，因此人们在同时建立期望的同时猜测。

专家提示：游戏不一定要涉及一场赢得比赛的比赛。但是，赢得事物的机会可以鼓励他们中的许多人在您的民意调查中投票。

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2.建立对即将举行的活动的预期

With the power of polls to engage your audience, you could leverage them to build anticipation for an upcoming event such as a live broadcast, a summit, a concert, a product launch, or even a party. This may involve creating a series of polls on the days leading up to the event. The idea is to get the audience to focus on the event by sharing content they can engage with that’s relevant to the event.

You could ask questions about what they expect from the event. For example, you might want to ask them questions about whether they’d want to see an ice sculpture or a champagne tower. Or it could be something related to the product you’re revealing. For example, you could get them to guess one key product feature that will be announced on the day of the launch.

In the case of Cult Beauty, Instagram polls served as an effective tool to engage followers for their Up Close on Skincare summit featuring talks from leading influencers in the industry. Before the event, the brand shared a series of polls to gauge people’s thoughts and experiences related to beauty.

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3.炫耀您的产品品种

Sometimes, you just want to show off your products. But perhaps you’re afraid it might come off as too promotional. Instagram poll stickers can help add an interactive element to your product posts. You could show off a variety of products and get people to vote between the different options.

这是一种简单但有效的方法interactive element向您的产品促销。这样，您的追随者还可以更多地关注您所展示的产品，因为他们正在与内容互动。

Pottery Barn, for instance, shared a series of polls where they asked people to choose between different Christmas décor items. See how they’ve included hand emojis pointing to each item to ensure that the poll is easily noticeable amid the product photos.

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4.收集比赛的选票

If you’re running a contest that involves voting for a winner, Instagram polls are an excellent tool. You could share the different entries or candidates through your Stories and add the poll sticker so people can cast their votes. This keeps things fair while ensuring that your audience is involved in the winner selection process.

当Aday发起狗万圣节服装竞赛时，他们使用Instagram民意调查使人们在入围候选人之间进行投票。他们将比赛分为不同的类别，使投票更加容易。

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5. Generate Ideas for New Content

Polls can help you get your audience involved in yourcontent creation过程。Provide a list of ideas that you’ve narrowed down on and ask them to choose which idea they’re most interested in. This is a great way to understand what your audience wants to see from you, which can also inform your content production in the future.

您可以分享主题想法或查看他们最感兴趣的内容格式。在某些情况下，这种类型的民意调查甚至可以帮助您评估受众的最大痛苦点。这应该能够帮助您制作内容，以更好地解决他们的疼痛点并解决他们的问题。

Katrin Berndt, aka the Grumpy Girlfriend Coach, shared an Instagram poll asking her followers what they want her upcoming podcast episode to be about. She provided a list of the most popular suggestions and asked them to pick their favorite.

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6. Understand Your Audience’s Priorities

Instagram民意调查的主要用途之一是更好地了解您的受众。这可以是民意测验的形式，以了解其偏好，这将随后揭示其优先事项。换句话说，您可以了解对他们重要的事情。

根据这些见解，您可以根据受众的价值观更好地计划活动和要约。例如，A＆Be Be Bridal Shop创建了一系列民意调查，以了解观众愿意挥霍的婚礼的哪些部分。这有助于他们了解他们的大多数追随者是否愿意挥舞他们出售的礼服。

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7. Don’t Be Afraid of General Interactions

Sometimes, your Instagram poll doesn’t necessarily have to have a purpose other than to engage your audience. In that tune, you could share polls that simply get people to vote between two (or more) different options. Those choices don’t always have to inform you or help you make a decision. They could simply be there just for the sake of driving interactions.

这正是Asos分享一系列化妆外观时所做的。他们要求人们在使用上下箭头按钮的两个选项之间选择。除了吸引听众之外，这些民意调查并没有真正的目的。

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如何查看Instagram民意调查的结果

如果你想看看well people engaged with your poll, all you have to do is swipe up on the Story containing the poll. You’ll then be able to see the percentage of votes that each option received, making it easy to see which option won. You can also see all the people who added their votes.

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How to Share Your Poll Results

在“投票结果”页面中，点击“共享结果”按钮。这将自动将结果变成图形。然后，您可以在将其分享到故事之前添加快速消息。考虑这样做以保持与观众的透明度。这是涉及竞赛或想法投票的民意调查的理想选择，因此您可以向追随者展示一切都公平完成。

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Get Ready to Poll Your Audience

Polls are fun, interactive, and engaging. They can also be used to inform your decisions and strategies. Use the ideas shared above to make the most of this useful Instagram feature.