As AI emerges from its early adopter molds and enters the mainstream, analysts foresee how the technology will take on more roles and change the landscape of various industries. Companies are already banking on AI assets for greater efficiency, faster insights, and enhanced customer experiences. Let's look at what we can expect from the AI market as it matures in 2023.
十大AI趋势将在2023年改变业务:
2023年要注意的十大AI趋势
1.创造性或生成性AI
生成的人工智能是指机器的分场learning generating new data or content using an existing data set. Its goal is to produce something close to the original, real-world input data. This AI type uses deep learning algorithms to learn patterns and features in that data set, which may consist of code, text, images, audio, video, or other data types. Generative AI already has a wide range of applications. Here are three in-demand examples, all produced by the San Francisco-based AI research firm OpenAI, which will continue to shine in the coming year:
Generative Pre-trained Transformer 3 (GPT-3)
GPT-3于2020年开发，是一种语言预测模型，该模型在研究了数百万个网页和互联网上的科学论文后“自动完成”文本。GPT-3具有1750亿个机器学习参数。这种生成的AI产品运行当前的文案写作工具，该工具在您用上下文（例如主题，描述或介绍性句子）喂食之后生成类似人类的书面内容。您可以使用此工具来开发轮廓，摘要，论文，专家等。
但是，GPT可能包含偏见，因为其输出来自先前发表的内容，这些内容也可能具有种族，宗教或性别偏见。
ChatGPT
ChatGPT is a bot version of GPT-3 that made its debut in November 2022. It's a large language model which can answer questions and perform instructions after receiving "training" from human conversations and internet content written by humans. By studying human feedback sources such as Reddit, this AI "learned" what humans expect when others ask them a question—the "human style" of responding.
OpenAI designed ChatGPT to mimic conversational dialogues with humans. Because the bot can create and organize lists and human-sounding letters, industries foresee its wider use as an office assistant and customer service support.
与Chatgpt有关的一些问题是它可能用于撰写论文和学术论文。但是，其生成的内容可能包括荒谬的句子甚至错误的信息。审计Chatgpt的性能可能是必要的，以防止客户服务环境中的错误信息。
dall-e
dall-ebecame the most popular of the three OpenAI creations in 2022 due to its graphic-creation features. The product’s name comes from Spanish surrealist Salvador Dali and the robot in the 2008 Pixar animated film WALL-E.
您可以通过键入描述来创建艺术，并生成多个版本。或者，您可以使用文本提示从现有图像中创建一个新图像。用户可以进行“内部绘制”或删除图像的一部分，并用其他内容替换。或者他们可以做“托图”，其中dall-e可以在原始照片（主要主题或风景）中添加更多。这些功能使DALL-E成为品牌和创意营销领域的方便工具。
据报道，Openai制定了防止DALL-E创建“暴力，成人或仇恨图像”的政策。但是，此工具也容易出现偏见，例如GPT-3。据报道，达尔 - E在及时的“首席执行官”之后产生了高加索人的图像。
More DALL-E users might use the tool for creating animated art, specifically human-like images with a voice through AI-generated text-to-video platforms.
也开发了AI工具的其他市场领导者包括亚马逊。它的文本到语音工具，波莉，，，，为品牌生成语音。零售巨头也在后面DeepComposer，，，，which can expand a short melody into a complete song. Meanwhile,CodeAssistof Microsoft's GitHub can assist developers in creating new software faster by completing codes.
2. Greater AI-human collaboration
这extent of AI's support for various human functions has reached and will soar to new heights, earning them the name cobots or collaborative robots. Market insiders foresee more companies deploying machines with built-in AI to implement repeated and physically strenuous tasks. Doing so will allow human staff to perform more specialized duties. AI features can also enable teams to swiftly detect and respond to defects or failures,, improving safety and lowering costs for repairs or injury.
Cobots will be more widespread in these fields:
- Automotive manufacturing: car assembly, spray painting, surface polishing, systems checking, and the retrofitting or reconstructing car production lines to accommodate electric models. Companies with palletizing and welding activities expect to adopt more cobots with higher payloads and a longer reach.
- 农业: drones for seed planting, fertilizer and pesticide application, trespasser and invasive species tracking, and LED lighting and hydroponics for indoor farms
- 医疗保健和款待：采样收集，医院用品补货，手术，伤害恢复，卫生工作者在住宅和疗养院中为老年人或残疾人提供支持
- 食品与饮品: warehousing, food packaging
- Electronics：手机芯片，电话芯片处理器和印刷电路板的质量检查
- Emerging technologies: torque sensors, proximity detection sensors, end-effectors (end-of-the-arm tooling such as vacuum, mechanical, pneumatic, and magnetic grippers
- Defense：清理爆炸装置的道路，传感器检测爆炸物
Companies can also turn to these machines to ease labor shortages and issues in the supply chain. In particular, the healthcare, construction, and defense industries may replace traditional training methods with VR and AR-based learning for safety and reduced spending.
3. Ethics and regulation
在AI生成的许多好处中，人们害怕滥用其滥用，例如制作深厚的虚假视频。网络犯罪分子可以使用这些工具来实施欺诈，诽谤，勒索，复仇，胁迫或勒索。关于原始内容和专有内容的边界也出现了问题。AI部门希望用户和客户要求透明度，安全性和负责任的做法。
纽约市消费者和工人保护部已经通过AI Law（纽约市地方法144）要求雇主在使用自动化工具来评估工作申请人之前满足偏见审计要求。此外，招聘团队应告知候选人他们使用这些工具进行招聘和招聘广告。
早在2021年，欧洲理事会就已经提出了一项规范AI的建议。拟议的立法将AI应用和系统分类为禁止，高风险和低风险类别。
When approved, theAI行为将作为通用数据保护法规的AI对应物。
4.民主化：低代码，无代码AI
这低代码，无代码网站和应用程序开发的趋势将延续到AI，使组织能够通过预先构建的模板和拖放方法自定义这些智能系统。这样，人工智能将集成到现有工作流程中就会更快地发生。AI使用率还将在其公司设置中更快地扩展。
Besides using low-code, no-code AI for automating repeated tasks such as invoicing, form filling, and contact validation, businesses can program AI tools—like摇摆人andAkkiofor data analysis of current processes and visualization of future performance.
AI市场内部人士还期望更多的云服务提供商将AI集成到他们的报价中，因为从长远来看，它预见到了。
Because IT modernization using low-code, no-code tools costs70% cheaperand gets completed faster (as short asthree days) than traditional methods, 66% of developers already use (39%) or plan to do so (27%) in 2023. Meanwhile, Gartner forecasted that by 2026, "citizen developers"— or those who did not take formal coding courses—will make up80％低代码工具开发用户。
5. Sophisticated cybersecurity
AI的另一个可悲的方面是，黑客可以使用它及其功能将攻击的端到端生命周期缩短从几周到几天或几个小时。McKinsey report。
随着越来越多的行业采用AI资源，关键的基础设施（包括为房188金宝慱网站屋提供电力和水的国家民用基础设施）可能受到黑客活动的威胁。同时，较小，受保护的组织将继续脆弱。
职业机会信息安全will grow due to these new risks. Specialists can deploy and oversee security AI for:
- Data handling，，，，including classification, cataloging, integration, and quality control
- Vulnerability management通过调查网络流量并确定暗示犯罪行为的模式
- Threat detection通过预测性AI，可以投射成千上万的警报中的哪个具有最高风险，并首先处理它们
IBM reported in 2022 that businesses with cyber risk management structures and policies saved an average of300万美元由于快速检测和响应，违反生命周期降低了74天。
Growing cyber threats may also push the insurance market to adopt new technologies and strategies to assess and manage cyber risks. Insurers may also introduce risk-based pricing and exemption clauses for ransomware and cyberattacks.
6. Digital twinning
A digital twin is a digital replica of an object or process in the physical world. Through AI, industries create virtual models for simulations, allowing them to predict how a product or system will perform.
这Omniverse platform of leading GPU manufacturer NVIDIA is an example of digital twin technology. Here's how it's helping the following companies:
BMW
德国的宝马集团将Omniverse用作虚拟工厂。该平台集成了来自不同生产商的各种设计和规划工具的数据，以在单个设置中创建实时，真实的模拟。
来自不同站点和时区的员工可以访问此虚拟空间，以按需计划或优化生产流程的详细信息，从而减少了进行物理旅行的需求。Omniverse模拟了宝马的所有31家工厂及其所有元素，从其人类员工和工厂内部到集会部分和机器人。
劳
美国零售商Lowe's Companies Inc.还利用了Omniverse模拟其两家商店：一家在华盛顿（Mill Creek），另一家在北卡罗来纳州（夏洛特）。人员可以使用其台式计算机或Magic Leap 2增强现实耳机访问这些模拟插座。
该商店的Omniverse版本将有助于使用“ X射线视觉”上的封闭式盒子中的封闭式框中查看产品信息，并通过3D热图指示客户流量和销售业绩来优化客户体验。
heavy.ai（以前为omnisci）
Omniverse启用了分析公司Heave.AI的HeavyRF工具，可以设计其电信客户的无线网络设计计划。AI工具模拟了现实世界的环境，表明其客户的位置和障碍物，包括后者的材料组成。这使电车能够确定其5G基础设施的蜂窝塔和基站的最佳位置，从而降低现场部署成本和计划周期。
Other examples include the creation of数字双城市。例如，上海城市运营与管理中心有一个中国城市的数字克隆featuring its water bodies, airports, ports, and other establishments.
尽管使用该技术已用于高价值用例，但像亚马逊这样的科技公司（通过双胞胎制造者) andprevu3dare working to make it affordable to even smaller companies.
7. AI for personalization
电子商务: While 62% of consumers expressed concern about AI bias, 69% of respondents to aSalesforce poll说,他们对其使用的品牌如果开放will improve their shopping experience. This trend will continue, given that 91% of consumers already interact withchatbots，，，，the majority of which are AI-powered bots.AI marketing tools帮助品牌分析客户互动以个性化产品搜索，建议和消息。
娱乐：AI Reliance在电影制作中也可能会增长，电影公司已经在其中转向观众分析工具，以寻找下一部电影的最佳故事。Screenvision Media在2022年将其专有的电影介绍给其广告商，而华纳兄弟公司（Warner Bros.）早些时候采用了类似的技术来预测门票销售。早在2018年，20世纪FOX与Google的Advanced Solutions Lab共同开发了Merlin视频，以根据AI的电影预告片的研究来预测他们的电影观众的兴趣。还，Netflixuses its subscribers' watch history to suggest what to watch next.
Workplace：担心雇主之间也存在AI偏见。但是，市场内部人士说，AI工具将继续是通过团队沟通软件改善参与度的一种选择（例如闪烁andLeena.AI) and workplace learning (using platforms likeHoneandEdApp).
According to PwC,54% of executivesat companies already using AI see improvements in employee productivity, while80％believe automation will be helpful in any business decision.
8. AI in voice technology
Voice biometrics: More businesses will explore using biometrics or voice authentication for identity protection in place of passwords or PINs. Voice assistants will make a "voiceprint" from your recorded sample and will use that to compare any new voice it receives whenever you unlock your device through speech. A growing number of banks are using voice recognition, allowing clients to access their accounts through speech authentication.
语音克隆: AI can use a person's voice sample to generate new audio. The technology will hasten the recording of voice-overs for a project and voice content for films, video games, and others. VoCapsule has a "voice bank" platform calledMy Legacy Voice。Members can access their voice data if they start having speech difficulties. Designated "primary recipients" can also access the data when the original member passes away.
公司还可以使用语音克隆来本地化内容，使人们能够听取其母语的促销或指示。同时，电影制片人可以使用这项技术来操纵演员的声音来讲不同的语言。他们将将提取的元素从艺术家的原始录音转移到包含口译员或语音人才演讲的次要曲目中。该过程保留了次要翻译声音的重音和声音表现。
9. AI in motoring
汽车行业预计会更好地采用基于AI的驾驶员监测系统，这些系统可以提醒人类驾驶员或激活自动驾驶，如果他们发现嗜睡或疾病。自适应巡航控制措施可以发送前碰撞警告，并自动调整车辆速度。
还，manufacturers see automation—not electrification—as the future of driving. Renub Research forecasts that the autonomous vehicle market will skyrocket to$ 1864亿美元到2030年，到2021年的40亿美元。
自动驾驶汽车功能从传感器和雷达的存在进行对象检测到卷积神经网络继续前进。这些网络识别和分类地形，为路径规划，路线优化铺平道路，并最终“训练”自动驾驶汽车安全驾驶。此外，车辆连接解决方案正在出现，使自动驾驶汽车可以“通信”并避免互相坠落，行人和其他物体。
10. AI in medicine
精密医学: As AI optimizes electronic health records, medical professionals can deliver targeted diagnostics, develop patient-specific drugs, and customize treatment plans. AI-enhanced diagnostics can reduce the harmone in four patientsexperience annually due to hospital negligence or oversight.
Virtual exams and decentralized clinical trials: Telehealth will stretch its powers to include remote physical exams with the help of smartphone solutions and wearables. Research and pharmaceutical entities can use the same devices in conducting clinical trials so that participants don't need to travel to a trial site to answer surveys and assessments.
情感AI技术：具有情感识别和发电能力的AI将吸引自闭症儿童，沮丧的患者以及其他患有痴呆症等退化性疾病的人。
关注与您的业务重要的AI趋势
这broad scope of AI applications makes it necessary for marketers, content creators, and influencers to keep tabs on the latest developments. Influencer Marketing Hub can help you stay updated on the latest AI trends and tools. Learn more about using AI to propel your business in "2023年AI营销的最终指南。"
