制作Instagram BIOS的7个提示，吸引更多关注者

Photos alone won’t get you a substantial following on Instagram. If you want your profile to shine and stand out, you also need an engaging Instagram bio to grab the attention of your target audience and grow your follower count. As a matter of fact, users will often notice your bio before your photos.

Not only can you use your bio to get more followers, but it will also help you to introduce yourself or your brand to your audience. With the right keywords, you can quickly explain to Instagram users what you have to offer and what they can expect from your brand.

Luckily, crafting an effective Instagram bio doesn’t require that much skill. If you follow the basic formula and include the key elements, it’s actually pretty straightforward. We’ve also included a few examples of Instagram bios that you can tweak to fit your brand identity and content.

---

制作Instagram BIOS的7个提示，吸引更多关注者:

---

What’s an Instagram Bio?

In a nutshell, your Instagram bio is that short section below your username. This space is typically used to share a couple of details about yourself (or your business) like your job title, what you do, and what others have to say about you or your work. It typically also includes contact details, emojis, hashtags, a call to action, and website link.

---

What Should You Include?

尽管没有编写Instagram BIOS的设定规则，但您应该包括以下关键元素：

Profile Photo

无论是徽标还是产品照片，您的个人资料照片都应该与您的利基和品牌标识有关。您在Instagram上使用的个人资料图片也应与其他社交媒体配置文件匹配，以确保您的品牌标识仍然容易识别。

As Instagram places a lot of emphasis on visuals, whatever you choose to use as a profile pic should be visually appealing and high-quality. It’s also best practice to use the same filter that you usually select for the other photos that you share. This way you can create a cohesive visual identity.

---

名称和用户名

Your Instagram name is your actual full name, while your username is your @handle. Your username will appear at the top of your profile as well as in the URL of your profile. It doesn’t have to be the same as your full brand name and can instead be name variations or abbreviations.

---

Category

If you have an Instagram Business account, you can also select a category for your business. This is useful as users will immediately see what you do. Plus, it will also help you to save characters that you can use for other key information.

---

Bio Section

Unlike other social media channels, Instagram is quite stingy when it comes to角色限制，部分是因为它主要是一个视觉网络。Instagram将生物部分限制为仅150个字符。因此，您会发现这将是您编写简历时最大的挑战。这就是为什么如此重要的是，您要利用工具，表情符号和其他符号来帮助您优化每个可用的角色。

---

Website

Instagram只允许您在生物中只能单击一个可单击的链接。此链接不一定要转到您的主页。取而代之的是，另一种方法是定期更改它，以便您可以将关注者引向新的新闻提及，销售或着陆页。

---

CTA

As you may use only 150 characters in your bio, it’s key that you optimize your CTA. If you’re selling products via an Instagram Business account, you’ll be able to add buttons as well. Depending on what you’re selling, you can then word your button’s text in such a manner that your followers will know exactly which action they can take directly via your profile. Whether it’s to shop for the latest products or sign up for a newsletter, all bios should have a clear and compelling call to action.

---

联系方式

Your contact details should be easily accessible. If you have a business, you can include an email address for all business inquiries. If you prefer a more informal approach, you can, for example, encourage users to send you a direct message instead of an email.

---

Location

如果您有一个Instagram业务帐户和一家实体店，也可以在您的生物下方添加地址。它不会有助于您的角色数量，并将帮助您吸引当地观众。即使您选择仅添加城市，也可以使您的生物更具权威性和值得信赖。

---

7 Tips for Creating Memorable Instagram Bios

1.确定目标

It’s crucial that you identify a goal before composing your bio. Whether it’s to help your audience get a sense of your personality or share the mission of your business, you need to know what you want your Instagram account to achieve. With a clear objective, it will be much easier to stick to the character count.

---

2. Describe Yourself

Successful Instagrammers know that they can’t solely rely on their photos andcaptionsto tell their target audience more about themselves. Even the best photos need an engaging Instagram bio. You can, for example, include your job title, current employer, achievements, and hobbies. Also, when writing your job title, you don’t have to limit it to just one. Perhaps you have a side hustle that you can include?

无论您决定包括什么，都可以使用正确的语气来适当地传达您的个性。例如，如果您想遇到有趣和非正式的表情符号，那么它们也可以节省有价值的角色。

---

3. Include your Interests

为了使您的社交媒体遵循，您需要与目标受众建立联系。这也是向观众介绍您将要分享的内容类型的好方法。由于您限制了可能使用的字符，因此不一定必须采用句子格式。列出一些暗示您兴奋的单词也会让用户兴奋地关注您。

---

4.在生物工具中使用链接

角色不仅限制了挫败感的来源，而且是链接限制。如前所述，您可以在Instagram Bio中仅添加一个链接。为了帮助您充分利用单个链接，您可以使用Instagram link in bio工具，例如feedlink，linktree，tap beio或shorby，它将引导用户到另一个带有多个链接的页面。这样，您可以促进多个链接，甚至可以测量点击。

---

5. Change the Font

Another type of tool that you can check out is tools that let you change the look of the custom Instagram font. You can use it to change your entire text to special characters, but it’s recommended that you just apply it to a couple of words to emphasize keywords better.

---

6. Add Instagram Bio Symbols

如果你不一定要用emojis, can also use special text symbols strategically in your bio or as bullet points. All you have to do is open a Google Doc, click on “Insert” and select “Special characters” from the drop-down menu. You can either scroll through the list of characters for inspiration or search for a keyword related to your niche.

---

7.依靠相关主题标签

Instagram also allows you to include clickable hashtags. If you have a branded hashtag, you can include it to promote a new campaign or collect user-generated content.

---

Instagram Bio Ideas to Get You Started

使用讨论的提示，以下是Instagram Bio的想法，您可以改进自己制作和制作自己的想法：

• I practice what I post.
• Fitness enthusiast + dog mom + founder of [brand name].
• Gifted napper, talker, and chocolate eater.
• 我的爱好是：早餐，午餐和晚餐。
• Sparkling joy everywhere I go.
• The best things come from living outside of your comfort zone.
• 如果我不能做伟大的事情，我可以以一种很好的方式做小事。
• Official home of [brand name] on Instagram.
• 在我的脚趾和咸水中打磨。
• Risk-taker. Adventurer. Globetrotter. Living my dreams.
• 目前对新冒险说“是”。
• I’m cool, but global warming made me HOT.
• 我把抱怨放入葡萄酒中。

CTA Ideas

• Press that follow button to know my story.
• My story will inspire you. So, be sure to hit that follow button.
• 我在旅途中。跟随我加入我。
• 仅在本周末购买我们的Flash销售 - 50％

---

包裹东西

While it’s important that you include all the key elements in your Instagram bio, it should not be at the expense of readability. It should still be easy for your audience to read and digest the information. Most people will spare only a couple of seconds to scan a bio. So, if the block of text is difficult to read, they’ll lose interest in your Instagram account and possibly your brand.

Not only should it be easy to read, but it should also be captivating and catchy. Get this right and the likes, shares, and sales will follow.