GoAffPro

We look at a lot of software here, and have developed a foolproof process for getting you the information you need to know. We start by giving you this Overview, so you can get a feel for the company itself. Using all available resources, we’ll give you a little backstory on the company, maybe the reasons for it’s having been started in the first place, maybe some personal journey the founders embarked on that ended with them starting up some new business. It’s good information, and it saves you, the reader, the time of having to do your own homework about a company you’re thinking of possibly doing business with. With that said, here’s the overview of GoAffPro:

GoAffPro is a company that makes affiliate marketing software.

结束。

Seriously, that’s it. There’s literally no other information about the company behind the software. There’s no listing on Crunchbase, no press releases, nothing on LinkedIn. Whoever is behind the software has left on the barest trail of his or her existence: the founder is /my_username_is_2 on Reddit.通常,这种mysterious background would be enough for us to just move on. But, while there isn’t much of a compelling story from the time before GoAffPro went live, that’s not the case for the company’s present day situation.

这是Shopify App Store上最受欢迎的会员营销应用程序之一：1,466个评论，总体4.8/5星级评级。该软件为总共超过50k商店的会员营销工作提供了支持（与Shopify更重要）。总的来说，这些商店已经登上了近300万分支机构，他们的收入超过2.5亿美元。在可能的是最现代的版本中，证明了一家公司是合法的：使用该软件的YouTube教程，包括在GoAffPro自己的频道上，以及希望您希望您粉碎该按钮并订阅的许多有抱负的技术专家。

So, this Overview is different from all our other ones. Rather than synthesize all the information we could find through research and/or interviews to paint a more complete picture, we’re advising you to disregard the lack of information and focus on the software directly. It’s not perfect, but still a great option for small businesses.

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Overview GoAffPro:

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价钱

GoAffPro is built for small businesses—even its highest level of subscription is within the budget of all but the most cash-strapped of businesses. But even the most cash-strapped businesses have an option on this platform.

• Hobby, $0/mo —This is affiliate marketing at its most stripped down, but an excellent way to try the platform out and see if it suits your needs. You’ll still be able to work with an unlimited number of affiliates, and there are caps placed on how many sales or how much revenue you can generate. Bear in mind that, because you’re using a stripped down version, your affiliates will also be accessing something pretty basic when they log into their portal.
• Premium, $24/mo —Unlimited affiliates, etc., just like in the Hobby Plan, and then a whole host of other features: a branded affiliate program, targets and bonuses, membership fees plugin, automatic Invoices, W-9 forms, multi-level marketing, bulk messaging, affiliate page builder, embedded affiliate store, third party integrations
• 企业，$自定义 -价格是根据需要定制,但这些plans start at $199 a month, plus a fee of 1.9%. 1.9% of what, you ask? Good question. You’ll have to ask them, as nothing on the website sheds any light on this. But, with the Enterprise plan, you get everything that’s in Premium, plus: a dedicated account manager and phone support. You also will be able to customize your affiliate portals, compensation plans, and contracts, as well as work with GoAffPro to get custom features and reports.

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The Details

尽管GoAffPro可能不会给人留下良好的第一印象，但这是一个很好的教训，即不根据其封面来判断一本书。实际上，GoAffPro用户在设置其会员营销计划时具有的灵活性非常关注细节。

First, there are a number of different ways to slice and dice commissions: you’re not just stuck with a basic one-size-fits-all approach. For those who don’t need to get to granular, you can set a default commission that applies to all products and affiliates. This can be the one rule to run your whole program, or it can just be the default for any type of commission that wasn’t otherwise specified. You can group your affiliates together and create different structures for each group. You can set different commissions for individual products or entire collections of products. You can further define tiers of commissions, where the percentage increases as revenue increases, for example. You can payout bonuses when an affiliate reaches a predefined sales target. You can even create fixed commissions, which are essentially royalties that you might want to pay to affiliates who weren’t even involved in the sale. There are tons of different permutations of these commission structures, and GoAffPro will through all the rules you’ve set up to make sure a specific commission doesn’t apply before resorting to the default.

从一开始就可以看到这种灵活性，因为您寻求将分支机构添加到程序中。您可以手动添加会员，也可以设置一个会员门户网站，人们可以在其中申请参加。对于潜在的分支机构，开始努力很容易：移交您的姓名和电子邮件地址，然后等待批准。您还可以通过创建结帐弹出消息来招募分支机构作为结帐过程的一部分，该弹出消息为他们提供注册的方法。每次购买后都可以出现此弹出窗口，或者您可以将其设置为以便仅在购买特定产品后才出现。GoAffPro的文档描述了如何使用此功能，因此您可以向会员收取参与会员费，但我们会继续说：不要收取会员费。您的会员绝不应该处于可能因交易而可能损失钱的位置。它破坏了会员营销的目的。

Outside of this, GoAffPro does a great job of empowering affiliates to run their efforts as if it were their own business. When they log onto their portal, they’ll have access to their default referral link and any personal coupon codes you’ve assigned them. But they’ll be able to do more than just hand out these links and coupons. Let’s say you’ve used GoAffPro’s bulk mail feature to let your affiliates know that you want them to push a particular product, and there are bonuses involved with selling that product. They can use their affiliate portal to create referral links to that specific product, as well as to grab any marketing assets you’ve created as part of the campaign. Doing it this way means you only have to upload assets once, and don’t have to bother with creating new, campaign-specific links. Affiliates can participate if they want to, and it’s up to them to ensure they don’t miss out.

To further create a sense of ownership for your affiliates, you have the option of creating landing pages that are customized for them. They can also create their own, so it says and looks how they’d like it to—but you always have the last word on whether to approve or decline its publication. Regardless of what it looks like, having their referral links bring customers over to a custom landing page further personalizes the process for everyone. You can even add a toolbar to the site, that reminds shoppers who they are “shopping with”—i.e. who referred them.

It would be impossible to cover all the features of GoAffPro in a single review, so we’ve just covered some of the more unique or well-implemented features here. For a full understanding of what the platform can accomplish, scroll through their very well organizeddocumentation.

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Integrations

GoAffPro surprises again with its list of integrations. For one, it supports an impressive number of e-commerce platforms, including all the ones you’d hope for. There’s Shopify, of course, but also: BigCommerce, WooCommerce, Magento, Prestashop, Squarespace, Wix, and Weebly—and a few more than that actually.

If you’re not doing straight up money-for-stuff retail, it also integrates with some of the recurring-billing shopping carts for subscriptions and the like: Recharge, Bold Subscription, and PayWhirl.

如果您要直接从GoAffPro支付会员，则可以通过贝宝（PayPal）支出集成来完成此操作。这不仅使您可以直接从平台付款，还可以同时向多个会员付款。

As a marketing tool, GoAffPro’s developers know where its value is and so integrates with a number of marketing platforms. Mailchimp, Klaviyo, Omnisend, Hubspot, ConvertKit, Mailer Lite, ActiveCampaign, and CampaignMonitor are all supported.

甚至还有Google Recaptcha集成，以确保真实的人通过您的门户网站注册成为分支机构。鉴于所有这些周到的整合，这是一个奇怪的奇迹，CRM没有什么。从技术上讲，ActiveCampaign具有CRM功能，但是当我们提到CRM时，有多少人想到了这一功能？

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Conclusion

我们在这里提到了所有的亮点，其中有很多。但是请记住，GoAffPro是一种小型企业工具。具有深厚营销预算的大型公司寻找非常颗粒状的跟踪和商业智能，希望继续寻找 - 这不是您想要的解决方案。

But for small businesses, the kinds that have a handful of people working and limited marketing expertise (and perhaps limited budgets) will be well taken care of by GoAffPro. In fact, they’ll be able to do more than they expected they could. It’s one of the more flexible and feature packed platforms for this market segment, and they can try out the basics for free. There’s no reason not to give it a try.