AgoraPulse

Agorapulse is a fully featured social media management program with an extremely user-friendly interface. It has considerable power yet has a clear user-interface and well-thought-out help documents, tutorials, and a free certification to assist you in learning how to turn its features into benefits.

The heart of Agorapulse is its Inbox. Although the exact function differs for each social network, the advanced filtering makes things super simple and straightforward. The inbox shows your comments, ad comments, mentions, conversations, and reviews relating to each of your social accounts. You have an Inbox Assistant that allows you to set rules that automatically clean up and organize each account’s inbox. You can assign messages manually or automatically to other relevant team members when needed.

The Social Listening section is especially important for businesses wanting to keep an ear open for mentions of their brand name (or any other term, e.g., their competitors). You can create new searches for words, phrases, locations, hashtags and usernames.

与所有这些社交媒体管理应用,Ag)orapulse provides a variety of ways to publish content. The default Publishing tab takes you to a calendar, showing the current period (monthly by default) and the social messages you have scheduled, queued, published, sent for approval, has been assigned to you, or failed.

您可以通过单击适当的时间插槽来安排帖子。发布屏幕提供所有相关的社交帐户 - 如果您希望帖子在多个页面和/或网络上进行多个帐户，则可以选择多个帐户。它足够聪明，可以知道非法组合（例如，由于Twitter的规则，您无法将帖子发布到多个Twitter帐户）。您可以轻松地添加表情符号，主题标签，图像，视频以及帖子的链接，从而为每个网络提供任何自定义。另外，您还可以创建保存的主题标签组来加快发布过程。

当您使用其批量发布功能时，Agorapulse具有更大的功能。这使您可以从CSV文件，使用RSS Feeds或作为一组图片中导入一系列帖子，以转换为帖子。您可以使用它们创建队列（根据需要将新内容放入队列中）。您也可以使用Agorapulse的Chrome扩展名来获取其他内容。

One of Agorapulse’s more unusual features is that it gives you the ability to take a close look at your fans and followers. You can click on your more active followers, label them however you like, view your past activity with them, and add relevant notes in your Fans & Followers tab or directly from your inbox.

Finally, Agorapulse provides an extensive array of reports, both globally about your social account audience, growth, and usage and granularly about specific pieces of content including Instagram stories. You’ll have access to campaign performance metrics and community management reports which shine light on how well your team reviews, deletes, and replies to incoming messages. Additionally, Agorapulse offers an add-on feature called Power Reports which give you the ability to schedule custom, automatic reports showing the metrics you want, the ability to access aggregated reports, and more.

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Summary: Quick Jump Menu

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价钱

作为SaaS平台，使用每月或年度出售Agorapulse。Agorapulse在经过30天的审判后提供了一个免费计划和四项付费计划。下面给出的数字假设每月付款。您将获得20％的年度付款折扣。您可以在他们的所有计划中购买其他个人资料，每月收取$ 15/mo的费用。有关其自定义计划的更多信息，您需要与他们的联系销售联系。

• Free, $0/mo– 3 social profiles, 1 team member,随时有10个预定帖子，基本社交收件箱，基本报告，有限的社交媒体ROI报告和移动应用程序
• 标准，$ 59/mo–10 social profiles, posts scheduling, unlimited posts, draft posts, unified publishing calendar, standard social inbox. instant translations, report export, basic Social Media ROI, custom report date range, export branded reports, Google Chrome extension, Mobile application (iOS & Android)
• Professional, $99/mo– includes all features available on the Standard plan, plus; Instagram grid view, Instagram first comment, team workflow, Canva integration, calendar notes, basic ad comment monitoring, social listening (Instagram, Twitter, Youtube), team performance report, and priority email and chat support
• Advanced, $149/mo– includes all features available on the Professional plan, plus; content library, 2 shared calendars, bulk publish content, content队列，高级垃圾邮件管理，高级广告评论监控，自动收件箱助手，保存的答复，收件箱批量操作，发布内容标签，高级社交媒体ROI报告，定制电源报告
• Custom, Contact Sales- 包括高级计划中可用的所有功能；你nlimited social profiles, unlimited shared calendars, priority email, chat, & phone support, dedicated account manager, quarterly business reviews, free Social Media manager school access

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The Details

Agorapulse is clearly designed to make life easy for the end user. It has probably the clearest and most-straightforward interface I have reviewed. Yet they clearly aren’t satisfied to rest on their laurels and are consistently iterating in their design and feature-set.

Agorapulse begins the setup process by guiding you through step-by-step. Compared to some of the opposition apps this is an extremely straightforward process. You start by entering a few details; about yourself and your organization.

You then move onto connecting your social profiles. Again, this must be one of the least confusing social media management platforms, even with Facebook and Instagram.

In no more than a couple of minutes you are ready to move to your home screen, which looked like this when I began to write this review:

正如我之前提到的Agorapulse has just released a new design throughout much of their design(which you can try now).Their website even has a fresh new look and branding.

One of the nicest implemented features ofAgorapulse是它的收件箱。这使得阅读您在社交上收到的所有消息变得如此容易188滚球地址。你可以采取行动,而不必离开Agorapulse。

Social Listening works in the same way, and you can clearly see your backlog items in both your Inbox and Social Listening modules.

You can work through all your social mentions, across all your social accounts in one place if you so choose. When you click on a message, the full clickable message appears beside it, with an opportunity to like or reply to the mention. If the mention includes an action you have to take such as the TrueTwit Captchas, you can click on a link in this pane, and a new screen will open up for you to make the necessary action.

您还会注意到有关在页面右边缘向您发送消息的人的有用数据列。

You can click on this and gather even more information – showing their other recent posts. This can help you build up an idea of the influencers in your sector.

Social listening works comparably. Here you set up searches for keyword mentions. You can modify your searches to exclude irrelevant results, over time building up a good guide to when people mentionyou socially or the keywords you’re listening for.

The Fans & Followers sectionlists and automatically labelsyour most engaged followers. This will differ for each of your social accounts. You can listen and filter your top followers in multiple ways.Agorapulsesplits the top followers/fans into Ambassadors, Engaged, and Influencers, depending on how they have interacted with you (and their social standing).

The central part ofAgorapulse, however, must be its Publishing section. It has one of the most extensive ways of finding content of all the social media management platforms. The central calendar color-codes and shows posts: scheduled, queued, published, to approve, assigned to me, and failed.

Alternatively, you can click on each of those terms (except Failed) and receive much more detail about your posts,including analytics if the post has already been published.

You can schedule and publish directly from the calendar (or from a variety of other ways). When you create a post to publish you can select multiple profiles and modify and preview each network’s version of the post.Agorapulseis intelligent enough to know combinations that don’t work (for example attempts to tweet the same post to multiple Twitter accounts).

You can customize your posts, so they are slightly different for each social network. For instance, the above screenshot showed a post scheduled for Twitter. The same post intended for Facebook could look like:

You can set your preferred posting timesfirst，如果您愿意，使您能够排队内容和Agorapulse确定哪个帖子在哪个插槽中。

从头开始创建每个帖子可能很耗时，专家建议您想与他人和自己分享内容。Agorapulse的Bulk Publishing feature provides you with useful options for this.

当您单击批量发布按钮时，您有三个选择：

1. Import from a CSV file
2. Import from a Website (via RSS)
3. Import your images

These give you tremendous scope for finding content for your posts. They’re also extremely straightforward and easy to do.

The CSV file is an excellent way to upload your evergreen content. Simply paste your text into Column A and your post link into Column B. You can create a CSV file with up to 100 lines and import 100 posts at once. It will automatically find the relevant image from your link.

具有图形思维的人会喜欢上传您的图像并从中发表帖子的机会。如果您在Instagram上活跃，这特别有用。然后，您可以安排新帖子或将其添加到队列中。

I was initially disappointed that there didn’t seem to be a straightforward way to reshare your tweetsviaAgorapulse. However, I was wrong. If you download theAgorapulseChrome扩展程序，您几乎可以共享任何网页，包括推文。

The last section ofAgorapulseis Analytics and Reporting. You can find data that is both global (related to each social account as a whole) and content-specific (showing how each post performed).

You will find some handy stats amongst these, including the best days and times to post for each of your social accounts and community management metrics.

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结论

I was extremely impressed by Agorapulse. It does virtually everything you can wish for in a social media management program. The native app includes enormous capabilities, and the Chrome add-on catches the remaining features I was looking for. Additionally, the mobile app hsa everything you need on the go.

They even send you regular emails reminding you that you have items in your inbox to review or that your queues are empty and need more content. At one point while writing this review, I switched over to the preview of the updated version to take the screenshot used above and then switched back again. As a result, I received an email from Agorapulse asking me for my reasons for reverting to the old-style interface.

Perhaps the only niggles I have about its features are the lack of Pinterest connectivity, and that you can’t use it to schedule posts for your blog (in the way that you can do so with Socialoomph).

Finally, I’ve noticed that Agorapulse has recently implemented several pricing changes over the past couple of years and at the same time their product has developed substantially. It appears that their organization is moving up market and is aligning their brand with mid-market to enterprise organizations.

Maybe, Agorapulse found that there is a demand for fuller-featured plans, offering more social accounts and other capabilities at a more cost efficient price than the other more expensive enterprise tools in the market. Although this is an assumption, either way, I appreciate that along with their most recent price change, they also have launched a free plan so that their tool can be a suitable fit and used in any size organization.