The fight against racism has been going on for decades, but the Black Lives Matter movement has again brought it to the forefront. Social media is flooded with posts intended to spread awareness about and stop the injustice being done to black people.
In light of this, we bring you a list of 23 of the most influential black people on social media.Some of them are celebrities, sports personalities, politicians, and writers, while some have made names for themselves using simply the power of social media. Moreover, these influencers are from different niches, so you can follow the ones from your areas of interest.
23黑人社交媒体影响者您应该在2022年遵循：
- 1. Barack Obama
- 2. LeBron James
- 3.米歇尔·奥巴马
- 4.奥普拉·温弗瑞（Oprah Winfrey）
- 5. Marques Brownlee
- 6. Beyoncé
- 7. Ava Duvernay
- 8. Serena Williams
- 9. Yara Shahidi
- 10. Shayla
- 11. Raye Boyce
- 12. Ellarie Noel
- 13. DeRay McKesson
- 14. Courtney Quinn
- 15. Allyson Felix
- 16. Asiyami Gold
- 17. Tracy Clayton
- 18. Jamie Broadnax
- 19.安吉拉·戴维斯（Angela Davis）
- 20. Elyse Fox
- 21. John Henry
- 22.罗比·诺瓦克（Robby Novak）
- 23.Bunmi Laditan
- 结论
1. Barack Obama
Followers on Twitter-132 million
Followers on Instagram-35.3 million
Niche- Politics, Social Issues
巴拉克·奥巴马（Barack Obama）是美国第44任总统，也是全球最具影响力的人之一。他使用社交媒体谈论有关美国和其他地方的政治和社会问题。
我写了一些想法如何使这个笨蛋nt a real turning point to bring about real change––and pulled together some resources to help young activists sustain the momentum by channeling their energy into concrete action.https://t.co/jEczrOeFdv
— Barack Obama (@BarackObama)June 1, 2020
2. LeBron James
Followers on Instagram-1.23亿
Followers on Twitter-5140万
Niche- Sports
他是一名职业篮球运动员，也是最高的NBA（全国篮球协会）球员之一。这使他成为最受欢迎的运动之一，fitness influencers。
He mostly posts pictures from his games on his social media and occasionally endorses sports brands. He has also been vocal about supporting the fight against racism.
3.米歇尔·奥巴马
Followers on Instagram-4970万
Followers on Twitter-2170万
Niche- Politics, Social Issues
As a former First Lady of the US, she is probably the most influential woman of color in the world. She uses her social media influence to talk about social welfare and social issues not just in the US, but around the world.
4.奥普拉·温弗瑞（Oprah Winfrey）
Followers on Instagram-21.1 million
Facebook上的追随者-20 million
Niche- Health and Wellness, Social Issues
She rose to fame by being a talk-show host, but has become a role model for women worldwide. She uses her social media to raise awareness about numerous social issues and is a big part of the fight against racism.
5. Marques Brownlee
YouTube上的订户-1570万
Followers on Instagram-370万
Niche- 技术
品牌著称的软件tutorials and technological product reviews. He is often seen posting about mobile phones, cameras, accessories like earphones, and other gadgets.
6. Beyoncé
YouTube上的订户-24.5 million
Followers on Instagram-2.61亿
Niche- Media and Entertainment
碧昂丝（Beyoncé）是一位名人歌手，词曲作者和女演员，在各种社交媒体平台上都有数百万追随者。188滚球地址由于她的忠实粉丝的追随者，她的社交媒体影响很大。她没有积极参与任何事业，而是支持在社交媒体上与种族主义的持续斗争。
7. Ava Duvernay
Followers on Twitter-2.7 million
Followers on Instagram-220万
Niche- 电影和娱乐
Ava is a well-known film director and is known for her work in塞尔玛,时间的皱纹等等。她利用社交媒体的影响来谈论有色人种在日常生活中面临的问题。
8. Serena Williams
Followers on Instagram-1480万
Followers on Twitter-10.6 million
Niche- Sports
Serena is a popular American tennis player who has won 23 Grand Slam singles. She mostly posts about her daily life with her daughter but does some brand endorsements from time to time.
9. Yara Shahidi
Followers on Instagram-7.2 million
Niche- 社会行动主义
She is an actress and a social activist who works with young adults to spread awareness on social issues. She is known for her role in the sitcom黑色and also featured in its spin-off seriesGrown-ish。她利用自己的社交媒体影响来支持诸如黑人生活问题运动和与她相关的其他事业之类的事业。
Source:instagram.com
10. Shayla
Followers on Instagram-2.9 million
YouTube上的订户-755K
Niche- Beauty
Shayla is a black social media influencer in the beauty niche. She is known for her makeup tutorials and pictures. She has launched two makeup collections with Colourpop Cosmetics and is often seen promoting them.
11. Raye Boyce
YouTube上的订户-192万
Followers on Instagram-1.6 million
Niche- Beauty
雷（Raye）是一位流行的黑人美容影响者，以她的YouTube视频而闻名，提供美容和护肤技巧。在Instagram上，她通常会发布自己和女儿的照片。她还认可化妆，护肤品和护发品牌。
12. Ellarie Noel
Followers on Instagram-110万
YouTube上的订户-629K
Niche- Beauty
Ellarie is mom blogger and beauty influencer with a massive fan following on Instagram. She is also quite active on YouTube. She mostly posts videos and pictures with her daughter, but also does brand endorsements for beauty brands.
13. DeRay McKesson
Followers on Twitter-1 million
Followers on Instagram-216k
Niche- 民权行动主义
他是美国播客，前学校行政人员和民权活动家。他一直是黑人生活问题运动和与种族主义的斗争的积极支持者。
We deserve a world where Black people are safe & we know that can’t happen until we move beyond policing.
There are a host of strategies to get us to abolition currently being pursued. I've never been more confident that we will get there.https://t.co/le2g7RQegA
- deray（@deray）June 5, 2020
14. Courtney Quinn
Followers on Instagram-727k
Niche- Fashion (with a focus on colors)
考特尼（Courtney）是一位痴迷于颜色的Instagram影响者。她的饲料中充满了她在不同服装和背景的彩色照片。这使她成为最独特的Instagram影响者。
15. Allyson Felix
Followers on Twitter-754.2K
Followers on Instagram-110万
Niche- Sports
她是奥林匹克赛跑者，在高达400米的短途比赛中比赛。她曾三届世界冠军，两次获得奥运会银牌冠军和一次奥运会冠军。她主要利用自己的社交媒体帐户来发布她的日常生活和锻炼。她还认可体育和健身行业的品牌。
16. Asiyami Gold
Followers on Instagram-310K
Niche- 旅行和摄影
Asiyami是一位旅行影响者，视觉讲故事的人和创意总监，在Instagram上拥有庞大的追随者基础。她发布了有关旅行的信息，偶尔也会认可品牌。
17. Tracy Clayton
Followers on Twitter-166.2K
Followers on Instagram-27.8k
Niche- Media & Entertainment
特雷西（Tracy）是美国作家，是Buzzfeed播客“另一回合”的共同主持人，也是Netflix节目的主持人，Strong Black Legends。She is known for her wit and sense of humor. She also supports the ongoing Black Lives Matter movement and the fight against racism.
anyway.#Breonnataylor’s murderers are still employed,@lmpdflat out lied in their report,@kyoag对调查更新和@louisvillemayor得走了。碧昂斯说话了，那是你们不想要的一些烟雾
— tracy the business goose (@brokeymcpoverty)2020年6月15日
18. Jamie Broadnax
Followers on Twitter-163.7K
Followers on Instagram-41.3k
Niche- 流行文化（对于黑人妇女）
Jamie is the founder of the online community called, “Black Girl Nerds.” It is a community of black women who like nerdy stuff like comics, superheroes, etc. She also does podcasts and has a loyal fan base.
19.安吉拉·戴维斯（Angela Davis）
Followers on Instagram-178K
Niche- Food
安吉拉·戴维斯（Angela Davis），俗称“奇特里斯塔（Kitchenista）”，是一位受欢迎的Instagram食品影响者。她发布了有关自己的烹饪经历的信息，并分享了她烹饪的食物的图片和食谱。
20. Elyse Fox
Followers on Instagram（个人账户） -37K
Followers on Instagram（Sad Girls Club帐户） -262k
Niche——心理健康
Elyse Fox is a mental health advocate who created the online community, Sad Girls Club. She uses this channel to spread mental health awareness and provide help to people suffering from mental health problems.
21. John Henry
Followers on Instagram-162k
Followers on Twitter-24.7K
Niche- 商业与金融
约翰是一位企业家，在商业和金融领域拥有巨大的影响者。他是Harlem Capital的联合创始人，Harlem Capital是一家投资女性企业家的风险投资公司。他在《福布斯》 30岁以下30名榜单中出演。
22.罗比·诺瓦克（Robby Novak）
Followers on Twitter-340.9K
Followers on Instagram-252K
Niche- 幽默
他使用励志名言和幽默来激发听众。他曾在YouTube视频系列中亮相Soulpancake也是TED扬声器。
感谢所有支持新书的人，即我们周围的圈子！我希望这本小书能激发大爱。谢谢您的一切！- 布拉德https://t.co/9W5LXDH4OHpic.twitter.com/7ejkq5r6gi
— Kid President (@iamkidpresident)May 24, 2021
23.Bunmi Laditan
Followers on Twitter-242.2K
Followers on Instagram-42.7K
Niche- Parenting
She is a writer who rose to fame after writing the book, “The Honest Toddler: A Child's Guide to Life.” She has written several books on parenting and regularly contributes to parenting websites. She supports the fight against racism and posts informative content on social media to spread awareness about the injustice done to the black community.
A study showed 50% of medical students didn’t think black people felt pain the same as white people. This is why medical procedures, hospitals, and dentist’s offices are especially terrifying for us.https://t.co/wDll4qNcYd
— Bunmi Laditan (@HonestToddler)June 12, 2020
结论
These are some of the most popular blacks social media influencers that you should know about. They belong to different industries and are active on different social media platforms. So, follow the ones that you can relate to and stay updated.
这些影响者中的许多人都与品牌合作，并经常在各自的利基市场中认可产品。如果您正在寻找合作，那么您可以与您的品牌和受众最相关的合作。
