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There’s a lot that happens after hitting send — and a lot that can go wrong. Some errors are more of an inconvenience like a headline that gets truncated, while other issues can mean that your well-intentioned emails end up in the dreaded spam folder.
无论是制作新闻通讯还是编写交易电子邮件，许多资源，更188金宝慱网站不用说时间，在此过程中进行投资。当然，电子邮件分析可以帮助您确定潜在的问题并进行改进，但这仅在您发送了实际电子邮件之后。如果您可以在发送第一轮电子邮件之前进行一些更改，以改善您的竞选性能，该怎么办？
输入电子邮件测试工具。从测试主题行到预览测试再到垃圾邮件测试，都有一长串针对品牌，开发人员和营销人员的电子邮件测试软件解决方案和平台，其中许多都是免费的。188滚球地址为了帮助您释放此有效的营销渠道的投资回报率潜力，以下是我们的13个最佳选择，没有特别的顺序。
13个最佳的电子邮件测试工具来改善您的广告系列:
13 Top Email Testing Solutions
1.全能
全能offers you a number of options that you can use to review your emails’ design. You can use it to preview your message design, send a test email, or check the trigger automation workflow in real conditions.
Previewing the design of your message is really straightforward and can be done right via its editor. Plus, you can also get a preview of how it will appear on desktop as well as mobile devices. What’s more, if you’re using it for mobile previews, you can even change the screen layout by using the rotate option.
就像GetResponse一样，它还提供的不仅提供了电子邮件测试，还包括A/B测试功能。凭借其A/B测试功能，您可以将订阅者随机分为两组，并测试不同主题行和消息内容的影响。
Pricing:It offers a Free plan and two paid plans with pricing starting at $16 per month.
2.GetResponse
A/B测试是运行电子邮件营销活动时的关键步骤。满足GetResponse。
You can use it to run tests and find out which actions to take next. You can, for example, use it to A/B test subject lines and adjust them based on open rates. It also offers powerful analytics for all your email marketing campaigns helping you to analyzeimportant email metricslike open rate, click-through rate, and unsubscribers.
它不仅仅是偶尔的工具testing, though. In addition to its long list of email marketing features, it also includes landing pages, signup forms, and a new website builder.
Pricing:It offers a Free plan and three paid plans. Pricing starts at $19 per month, after a free 30-day trial.
3.Litmus
Litmus is one of thetop email marketing automation toolsand is trusted by over 700,000 users, including the likes of Ford, Booking.com, and Target. They make building, testing, and analyzing emails as easy as sending an email and, according to their website, they can help you to reduce the time that you spend on email testing and quality assurance by half.
从电子邮件预览测试到垃圾邮件测试，Litmus提供了一套工具，可以帮助您测试各种元素。您不仅可以使用它在100多个流行的电子邮件客户端中立即预览广告系列，而且还可以根据其数据共享可行的建议，以帮助您进一步优化电子邮件设计。
Pricing:每月收费时，定价为每月99美元。
4.PutsMail
PutsMail is another tool powered by Litmus that you can use to testHTML emailsbefore you send them. It was originally designed by a software developer based in Brazil, but was bought three years later by Litmus that developed it further to offer it as a free standable tool to email marketers.
If you don’t want to sign up for the complete Litmus testing suite, this is a good place to start. All you need to do is add an email address that you own and control, a subject line, aplain text version您的电子邮件以及HTML部分。
Pricing:Free
5.Email on Acid
Email on Acid is a comprehensive-automated email pre-deployment platform and one of the leading email testing platforms. Trusted by developers, marketing teams, and enterprise organizations that include names like Toyota, IBM, and KLM, their time-saving tools help you to protect your brand name, while improving marketing ROI.
It offers various features that can help with previews, deliverability issues, and compliance. With the help of Email on Acid, there’s also no need to review your emails manually. Their Campaign Precheck can complete the work on your behalf, helping you to send out optimized, error-free emails quickly.
Pricing:经过7天的免费试用期，每月收费时，定价为每月99美元。也可以根据要求提供自定义企业包。
6.GlockApps
GlockApps initially started out as simply a spam testing tool, but has expanded their focus to create a comprehensive solution for email deliverability to include four tools: Inbox Insight, DMARC Analytics, Bounce Tracker, and IP Reputation Monitor.
If you’re only interested in finding out where your emails end up, you can still use it free of charge as it offers an easy-to-use, free email inbox tester. For more functionality, you’ll need to sign up for one of its paid tools, though. For example, its Inbox Insight will give you a deliverability report which includes your spam score and itemized feedback.
Pricing:In addition to a Free plan, they offer three paid plans with pricing starting at $79 per month when billed monthly.
7.TestSubject
An email testing tool that you should definitely have in your arsenal is one dedicated to subject lines. Your subject line is one of the most critical elements. It helps to capture attention and urge subscribers to open your email. Just like your human readers use it to decide if it’s worthy of their time, spam filters also turn to subject lines when labeling emails as spam. So, there’s a lot that hinges on those few words.
Zurb的TestSubject是best subject line tester toolsto check out if you know that most of your audience read their emails via mobile devices. It’s a simple tool that you can use to test how your sender name and subject line will appear across popular mobile devices and email clients. What’s more, you can also use it to preview your preheader text.
All you need to do is type in your sender name, subject line, and preheader text. It will instantly show you how these three elements will appear on different iOS and Android mobile devices.
Pricing:Free
8.Email Subject Line Grader
Email Subject Line Grader by Net Atlantic takes subject line testing further than just merely how it will display on various devices. It also gives you suggestions regarding wording to help you create morepowerful headlinesfor your campaigns.
All you need to do is type in the headline you’re thinking about using and it will give you a score. It will also share suggestions based on the type of headline you can use, character count, and word count.
Pricing:Free
9.Stripo
Stripo is better known for their wide range of email templates. In addition to their templates, they also offer an email testing tool that you can use to preview your message across over 70 devices and apps for compatibility.
借助此新的电子邮件预览功能，您可以在发送发送之前识别并解决潜在的问题。它可以帮助识别的某些问题是丢失的替代文本，因为图像不加载，自定义字体，召唤功能按钮和背景图像。
Pricing:尽管他们提供免费计划，但电子邮件测试功能仅在其付费计划之一中可用。定价为每月15美元。
10。Mailtrap
Mailtrap offers impressive automation for testing email sequences. In addition to testing if emails are sent and delivered, it can automatically verify various other variables like email headers, sending triggers, spam scores, and attachments.
Trusted by nearly 1 million users that include well-known names like Adobe, Calendly, and Yelp, it’s more than just a tool to preview your email in different email clients. There’s no need for manual comparison as it will explain how to resolve the issues immediately.
Pricing:Compared to other solutions, it offers much more flexibility with regards to pricing. In addition to a Free plan, there are five subscription plans to choose from. Pricing starts at $10 per month.
11.Moosend
Moosend是领先的电子邮件自动化软件解决方案之一。除了其各种电子邮件营销功能外，它还包括免费的主题线测试仪，垃圾邮件过滤器报告和A/B测试。
Of all the subject line testers, this one has to be one of our top picks. In addition to adding your headline, you also need to pick an industry from its drop-down menu and indicate to how many recipients you plan to send this email. It will then calculate the open rate you’ll likely generate and how it stacks up to theaverage open ratesfor your industry.
What’s more, it will also share suggestions for how you can boost that open rate and by how much you can increase the original estimation if you were to implement their suggestions. For example, for our quick test it suggested that if we simply leverage email personalization by including the recipient’s first name, we could boost our open rate by over 6%.
Pricing:After a free 30-day trial, pricing starts at $9 per month.
12.Sender Score
While content plays a key role in the success of your campaigns, all your effort will be in vain if your reputation is a problem. And, by reputation, we don’t necessarily refer to how your brand is perceived.
您还需要担心的电子邮件发送者分数。将其视为电子邮件的一种信用性检查，以表明您的邮箱提供商如何评价您的IP地址。这是通过考虑到垃圾邮件投诉等几个指标来完成的。
为了帮助您弄清发件人的声誉在范围内的位置，您需要做的就是输入您的IP地址以及其他一些个人详细信息，例如您计划发送的电子邮件，您的国家 /地区和业务名称。它可以免费注册，您将可以访问综合报告和其他免费工具，例如BlockList查找。
Pricing:Free
13.头福音
如果您怀疑发件人声誉有问题，但是您正在寻找比发件人得分更全面的工具，则可以查看Sendforensics。这是一个多合一的可交付性工具，您可以使用它来检查从预览到收件箱放置并加载更多的所有内容。
使Sentforensics成为有用的工具的原因是，它具有声誉仪表板，可以轻松跟踪您的域和IP声誉，同时还将自动监视任何可能的黑名单活动。一旦发现了潜在的风险，他们就会标记它，以便您在发送下一批消息之前可以对其进行整理。
Just like GlockApps, it also includes DMARC monitoring. This way, you can take a proactive approach and identify people who are using your domain to send fraudulent emails that can damage your brand and sender reputation.
Pricing:经过14天的试用期，每月收费时，定价为每月49美元。
Wrapping Things Up
引人入胜的电子邮件可以传递最高的ROI之一。但是，为了实现这一目标，需要有多种要素工作。
Sure, the content of emails matter a lot, but there are other more technical matters like email sender reputation that can also limit your success. While you have less control over certain things, handy tools like Litmus and Email on Acid can help you to identify where the problem lies. Ignorance might be bliss, but if you don’t know that you have a problem in the first place, how will you ever be able to improve your results?
